Speaker profile last updated by AAE Talent Team on 04/17/2024.
How to Manage Through Digital Change While Retaining Employees and Boosting Productivity
Are your leaders ready to help your organization shift to digital and manage resistance to change?
Some employees love new ideas, software and processes, but others may feel threatened. Leaders need to be aware that today’s great, new opportunities can be seen as “stranger danger” by key personnel. You don’t want to lose your best people in an important time of transition.
Brian Carter’s digital transformation keynote programs deal with the typical obstacles and stressors that leaders and transformation teams encounter by combining hilarious jokes and true stories with real business case studies and research from organizations who’ve already successfully completed the journey you’re now beginning. Brian also customizes his content based on interviews and Transformation Assessments with your key people.
Brian is frequently selected as the keynote speaker for events by Fortune 500 corporations, government, nonprofits, industry orgs and associations who want to move beyond the limitations of traditional “best-practices” and set breakthrough goals to maximize their success.
Program Highlights:
How to Begin to Benefit From The New Opportunities of Digital Marketing, Social Media, Influencers and More
Today, traditional marketing is not the only way to reach people. So, how can you take advantage of digital marketing, social media, influencers and bloggers? How do decision makers successfully navigate all of the opportunities available online? What works and what’s just a waste of time? What do you say yay or nay to? And who does all this work… contractors, employees, agencies, or some combination of all the above?
In this entertaining keynote, bestselling author and digital agency CEO Brian Carter shares answers and insights that help executives and managers make smart decisions for the future. Based on hands-on experience and an in-depth, 8-year study of hundreds of top companies that used the Internet to drive revenue and profits in dozens of industries, Brian shares:
Program Highlights:
How to Attract & Retain More of Your Best Customers By Hacking Their Brains With Social Data
Who’s top of mind when customers are ready for what you offer? You …or your competitors?
We are now living in The Attention Economy. Customer attention is rare, fickle and valuable. Research has proven we can only pay attention to on one thing at a time, and you can’t influence someone who isn’t paying attention to you. That means you have more competition than you may think. In fact, you’re competing with EVERYONE for attention: the news, sports, commercials… even Game of Thrones. So, if your marketing isn’t as interesting as the NFL or Game of Thrones, all of your potential customers may ignore you. If you’re boring, you’re invisible. If you don’t stand out, you don’t stand a chance. What are you doing to become more interesting?
This high-energy, entertaining, motivational social media program is based on case studies of companies who used the latest social media tools and consumer data to better target and attract customers. They use cutting-edge attention-grabbing strategies and tactics to successfully drive new business, more revenue and bigger profits… regardless of their company’s size, budget or expertise. With these methods, PayPal boosted video views by 300%, Carl’s Jr. & Hardee’s made mouths water with bacon, DirectBuy discovered that ugly furniture sells, and a chiropractor earned $10 for every dollar he spent online. Based on Brian’s forthcoming book Zombies, Babies & Bacon, this session looks at their best practices and teaches a simple three-step process anyone can use to maximize their results.
Program Highlights
How Trendsetters Are Leveraging Technology & Data to Profitably Create Loyal, Happy Customers
U.S. Companies as a whole are losing $62 billion a year due to poor customer service. 42% of companies invest in customer experience because it improves customer retention. So how are the top customer service organizations doing it?
In a business world saturated with too much data and quickly changing technologies, top brands base customer experience strategies on research, not guessing.
Fortune 50 brands hire teams of Harvard MBA’s and Data Analysts to investigate customers, markets and customer experience. Everything is filled with data: stores, websites, call centers and CRM’s on salespeople smartphones. The learnings and discoveries from all this data are changing how customer service reps work. It’s making customers and employees happier.
This high-energy, entertaining, motivational social media program is based on 10 years of data and 100’s of case studies. In this fascinating, entertaining and practical program, attendees will learn…
Program Highlights:
How Salespeople Prospect and Sell More Effectively with Social Media
How have Sales, prospecting and closing changed? One key trend is that prospecting and sales relationships are now happening online. Prospects sleep with their smartphones, search online more and wait longer to talk to salespeople than ever before. How can salespeople accelerate contact and shorten sales cycles? Brian reveals case studies and tips for what really works and a variety of options for salespeople with different skill levels, time and staff• plus what works for those who are super-busy and doing it all themselves!
In this fun and engaging talk, attendees will learn:
How Social Media Gets You Seen, Attracts Talent and Makes You Money
This high-energy, entertaining, motivational social media program is based on an in-depth 7-year study of 100’s of top performing companies in 18 industries who used social media to successfully drive key organizational achievements• regardless of their size, budget or training. Through candid interviews, and direct work with these companies, Brian created and learn specific strategies and tactics that ensure success. This session looks at those best practices and teaches you a proven process to create your own success.
In this keynote, which can focus on or include sales, marketing, customer experience, customer service, innovation, generations and change management, attendees will learn things like:
Brian Carter is a keynote speaker and industry expert who speaks on a wide range of topics such as SHIFT HAPPENS, INTERNET PROFITS 101 FOR LEADERS & MANAGERS, Zombies, Babies & Bacon! , CUSTOMER X-CELLENCE, BACON, LOBSTERS & GOLF! and THE SECRETS OF SOCIAL MEDIA SUCCESS. The estimated speaking fee range to book Brian Carter for your event is $10,000 - $20,000. Brian Carter generally travels from Charleston, SC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Seth Mattison, Jeff Taylor, Tim Sanders, Ray Kurzweil and Gary Hamel. Contact All American Speakers for ratings, reviews, videos and information on scheduling Brian Carter for an upcoming live or virtual event.
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