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Alicia Yoon

Founder of Peach and Lily

Founder of Peach and Lily

Travels From Travels From:
New York, NY, USA
Speaking Fee Speaking Fee:

Alicia Yoon Biography

Alicia Yoon can remember accompanying her mother and grandmother to the family facialist in Korea when she was 3 years old (Yoon was born in Korea, moved to the United States at age 1, and returned to Korea when she was 12). She wasn’t there to receive a treatment, of course, but—not wanting to miss out on the action—she tried to emulate the process by playing with dollops of moisturizer while lying on one of the facial beds. Little did Yoon know that this experience would become part of the fabric of her love affair with Korean beauty.

As a high school student in Seoul, 17-year-old Yoon also attended a separate beauty school and received her aesthetician license. “In school I learned what really worked for my eczema-prone skin,” she explains. “It gave me the knowledge to feel more empowered in my own skincare routine.” By the time she went off to New York City to attend Columbia University, she was somewhat of a beauty guru and became the skincare adviser to her friends and confidantes. Yoon went on to Harvard Business School, and then worked for the Boston Consulting Group, where she had a career-changing conversation.

“I was walking down the hall one day, and a cosmetic chemist asked if I was Korean,” explains Yoon. “He said, ‘Your country makes the best skincare.’ A light bulb went off. I [had always] loved Korean beauty because I grew up there, but to hear an expert really validate it, I figured there was an amazing opportunity to bring K-beauty products to the U.S. that weren’t widely available in the States. I ended up going to HR that day, and I told them I wanted to finish the project I was working on, but then I needed to leave to start my own company.” And that’s exactly what she did.

Yoon unveiled Peach & Lily, a curated Korean beauty e-commerce site, in 2012. Naturally, because she didn’t want to bring products to the market that could easily be found in the United States, her curation process involves extensive research. “It has to be results driven and it has to be very straightforward,” says Yoon. “We always test these brands on focus groups made up of people who have a specific skin type or skin concern or who are in a certain age range. Then each tester is given a very detailed survey. We want to know about their experience. If it’s bad or if it seems like a chore, people won’t stick with it.” This extensive research, product knowledge, and understanding of what products work best and for whom have placed Yoon in the superior position of all-knowing Korean beauty expert. Just ask companies such as Target, Macy’s, and Barneys, all of which have enlisted her to curate their rapidly expanding K-beauty selections. The secret is out: Korean beauty is IN.

Alicia Yoon Videos

  • 5 Causes of Acne that Will Change the Way You Treat It | Peach ...
  • Unmasking Beauty - YouTube
  • Peach and Lily K-Beauty panel - YouTube

FAQs on booking Alicia Yoon

  • How do I book Alicia Yoon to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Alicia Yoon for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Alicia Yoon, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Alicia Yoon or any other speaker of your choice.
  • What are the speaker fees for Alicia Yoon

    Speaking fees for Alicia Yoon, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Alicia Yoon are for live events and for virtual events. For the most current speaking fee to hire Alicia Yoon, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Alicia Yoon speak about?

    Alicia Yoon is a keynote speaker and industry expert whose speaking topics include Business, Entrepreneurism, Fashion, Health and Wellness, Internet and New Media, Leadership Speakers, Lifestyle, Women In Leadership, Women's Health, Women's Issues.
  • Where does Alicia Yoon travel from?

    Alicia Yoon generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Alicia Yoon’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Alicia Yoon for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Alicia Yoon for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Alicia Yoon or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
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    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Alicia Yoon is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Alicia Yoon for your event is available upon request. Alicia Yoon generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Kimberley Ho, Chinae Alexander, Karissa Bodnar, Jennifer Tye and Sonia Hunt. Contact All American Speakers for ratings, reviews, videos and information on scheduling Alicia Yoon for an upcoming live or virtual event.

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