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Avery Baker

President and Chief Brand Officer, Tommy Hilfiger

  Categories:
Communication Speakers, Fashion, Sales, Marketing and Branding
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Avery Baker Biography

Avery Baker, Chief Brand Officer, Tommy Hilfiger, is responsible for leading brand-building initiatives that drive growth, consumer relevance and global alignment. Most recently, Baker has led the relaunch of the global Tommy Hilfier women's business with American supermodel Gigi Hadid as collaborator and global brand ambassador. Her vision for TOMMYNOW, the brand’s 'See Now, Buy Now' fashion show platform, revolutionised the traditional runway and pioneered an innovative new approach for the future of fashion. Avery oversees global marketing and communications, creative services and creative direction for product design.

Since joining Tommy Hilfiger in 1998, I have held multiple roles in marketing, communications and brand development across our company’s global offices.

As consumers are increasingly prioritizing experiences and authentic connections in their purchasing habits, I see my role as a curator of entertaining, democratic, and accessible brand interactions – from our stores and events to our digital ecosystem on tommy.com and over social media. Our industry is in a state of flux, and consumer behavior and mindsets are constantly changing, so I’m a firm believer in embracing risk, leaning into our pioneering spirit, and making incredible things happen.

In 2014, I became the Chief Brand Officer for Tommy Hilfiger globally, overseeing global Marketing and Communications, Creative Services and Creative Direction for Product Design. I focus on leading brand-building initiatives that drive business growth and global alignment.

Over the last eight years in particular, I’ve led the launch of key transformational programs that have focused on driving consumer-centricity, maintaining relevance with new and existing consumers, and celebrating our brand heritage and DNA. We’ve introduced the highly awarded “The Hilfigers” campaign platform, reignited the iconic ‘90s-inspired Tommy Jeans logo collection, and re-launched our women's business with American supermodel Gigi Hadid as our global brand ambassador.

In 2016 we introduced TOMMYNOW, our first in-season experiential fashion show concept open to press and consumers. The event revolutionized the NYFW runway as we assumed a leadership role in the important transformation that is taking place across our industry today. TOMMYNOW continues to lead a new era in the democratization of fashion, pushing the boundaries of “See Now, Buy Now” immediacy and delivering instant gratification to consumers around the world.

Contact a speaker booking agent to check availability on Avery Baker and other top speakers and celebrities.

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FAQs

  • HOW TO BOOK Avery Baker?

    Our booking agents have successfully helped clients around the world secure talent like Avery Baker for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Avery Baker, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Avery Baker or any other celebrity of your choice.

  • HOW MUCH DOES IT COST TO BOOK Avery Baker?

    Speaking fees for Avery Baker, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Avery Baker charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Avery Baker, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

  • WHO IS THE AGENT FOR Avery Baker?

    All American Entertainment has successfully secured celebrity talent like Avery Baker for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Avery Baker for your next private or corporate function.

  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Avery Baker or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Avery Baker or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

Users also viewed these speakers:

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Avery Baker

President and Chief Brand Officer, Tommy Hilfiger

Travels From:
Amsterdam, Netherlands
Speaking Fee:
Live Event: Please Contact
Virtual Event: Please Contact
More Fee Info
Categories:
Communication Speakers, Fashion, Sales, Marketing and Branding

Avery Baker Biography

Avery Baker, Chief Brand Officer, Tommy Hilfiger, is responsible for leading brand-building initiatives that drive growth, consumer relevance and global alignment. Most recently, Baker has led the relaunch of the global Tommy Hilfier women's business with American supermodel Gigi Hadid as collaborator and global brand ambassador. Her vision for TOMMYNOW, the brand’s 'See Now, Buy Now' fashion show platform, revolutionised the traditional runway and pioneered an innovative new approach for the future of fashion. Avery oversees global marketing and communications, creative services and creative direction for product design.

Since joining Tommy Hilfiger in 1998, I have held multiple roles in marketing, communications and brand development across our company’s global offices.

As consumers are increasingly prioritizing experiences and authentic connections in their purchasing habits, I see my role as a curator of entertaining, democratic, and accessible brand interactions – from our stores and events to our digital ecosystem on tommy.com and over social media. Our industry is in a state of flux, and consumer behavior and mindsets are constantly changing, so I’m a firm believer in embracing risk, leaning into our pioneering spirit, and making incredible things happen.

In 2014, I became the Chief Brand Officer for Tommy Hilfiger globally, overseeing global Marketing and Communications, Creative Services and Creative Direction for Product Design. I focus on leading brand-building initiatives that drive business growth and global alignment.

Over the last eight years in particular, I’ve led the launch of key transformational programs that have focused on driving consumer-centricity, maintaining relevance with new and existing consumers, and celebrating our brand heritage and DNA. We’ve introduced the highly awarded “The Hilfigers” campaign platform, reignited the iconic ‘90s-inspired Tommy Jeans logo collection, and re-launched our women's business with American supermodel Gigi Hadid as our global brand ambassador.

In 2016 we introduced TOMMYNOW, our first in-season experiential fashion show concept open to press and consumers. The event revolutionized the NYFW runway as we assumed a leadership role in the important transformation that is taking place across our industry today. TOMMYNOW continues to lead a new era in the democratization of fashion, pushing the boundaries of “See Now, Buy Now” immediacy and delivering instant gratification to consumers around the world.

Contact a speaker booking agent to check availability on Avery Baker and other top speakers and celebrities.

BOOK Avery Baker

Avery Baker Videos

  • How Can Fashion Immediacy Really Work? | Avery Baker
    How Can Fashion Immediacy Really Work? | Avery Baker
    Avery Baker from Tommy Hilfiger discusses how Tommy transitioned to align with the consumer calendar and show fall clothes on the September runway....
See All Videos »

FAQs on booking Avery Baker

  • How to book Avery Baker?

    Our booking agents have successfully helped clients around the world secure talent like Avery Baker for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Avery Baker, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Avery Baker or any other celebrity of your choice.

  • How much does it cost to book Avery Baker?

    Speaking fees for Avery Baker, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that Avery Baker charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Avery Baker, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.

  • Who is the agent for Avery Baker?

    All American Entertainment has successfully secured celebrity talent like Avery Baker for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Avery Baker for your next private or corporate function.

  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Avery Baker or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Avery Baker or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Avery Baker is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Avery Baker for your event is available upon request. Avery Baker generally travels from AmsterdamNetherlands and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Raja Rajamannar, Dara Treseder, Fernando Machado, Veronique Gabai-Pinsky and Paulie Dery. Contact All American Speakers for ratings, reviews, videos and information on scheduling Avery Baker for an upcoming live or virtual event.

BOOK Avery Baker

Avery Baker Speaker Videos

  • How Can Fashion Immediacy Really Work? | Avery Baker
    How Can Fashion Immediacy Really Work? | Avery Baker
    Avery Baker from Tommy Hilfiger discusses how Tommy transitioned to align with the consumer calendar and show fall clothes on the September runway. VOICES is BoF's new annual gathering for big...
BOOK Avery Baker

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Avery Baker

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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