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Ron Baker

Founder of VeraSage Institute; Author of Many Marketing Books

Founder of VeraSage Institute; Author of Many Marketing Books

Travels From Travels From:
San Francisco, CA, USA
Speaking Fee Speaking Fee:
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Ron Baker Biography

Ronald J. Baker started his career in 1984 with KPMG’s Private Business Advisory Services in San Francisco. Today, he is the founder of VeraSage Institute, the leading think tank dedicated to improving the professions for posterity.

As a frequent speaker, writer, and educator, his work takes him around the world. He has been an instructor with the California CPA Education Foundation since 1995 and has authored fifteen courses for them.

He is the author of the best-selling marketing book ever written specifically for the profession, "Professional’s Guide to Value Pricing," Sixth Edition, published by CCH (out of print). His book, "The Firm of the Future: A Guide for Accountants, Lawyers, and Other Professional Services," co-authored with Paul Dunn, was published in April 2003 by John Wiley & Sons, Inc., and was the 2003 Book of the Year on SmartPros.com and is in its sixth printing. His Intellectual Capitalism Series (John Wiley & Sons, Inc.) consists of three books so far: "Pricing on Purpose: Creating and Capturing Value," published in February 2006; "Measure What Matters to Customers: Using Key Predictive Indicators," released September 20, 2006; "Mind Over Matter: Why Intellectual Capital is the Chief Source of Wealth," published in November 2007; and his latest book published in December 2010, "Implementing Value Pricing: A Radical Business Model for Professional Firms."

Ron has toured the world, spreading his value-pricing message to over 110,000 professionals. He has been appointed to the American Institute of Certified Public Accountant’s Group of One Hundred, a think tank of leaders to address the future of the profession; named on Accounting Today’s 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2011, and 2012 Top 100 Most Influential People in the profession; voted number six of the Top ten Most Influential People in the profession in 2012; selected as one of LinkedIn’s 150 Influencers; and received the 2003 Award for Instructor Excellence from the California CPA Education Foundation.

He graduated in 1984, from San Francisco State University, with a Bachelor of Science in accounting and a minor in economics. He is a graduate of Disney University and Cato University, and is a faculty member of the Professional Pricing Society. He presently resides in Petaluma, California.

Ron Baker Videos

Ron Baker Books

  • Implementing Value Pricing: A Radical Business Model for Professional Firms (Wiley Professional Advisory Services)
    Implementing Value Pricing: A Radical Business Model for Professional Firms (Wiley Professional Advisory Services)
  • Mind Over Matter: Why Intellectual Capital is the Chief Source of Wealth
    Mind Over Matter: Why Intellectual Capital is the Chief Source of Wealth
  • Measure What Matters to Customers: Using Key Predictive Indicators (KPIs)
    Measure What Matters to Customers: Using Key Predictive Indicators (KPIs)
  • Pricing on Purpose: Creating and Capturing Value
    Pricing on Purpose: Creating and Capturing Value
  • Professional's Guide to Value Pricing
    Professional's Guide to Value Pricing

FAQs on booking Ron Baker

  • How do I book Ron Baker to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Ron Baker for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Ron Baker, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Ron Baker or any other speaker of your choice.
  • What are the speaker fees for Ron Baker

    Speaking fees for Ron Baker, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Ron Baker are for live events and for virtual events. For the most current speaking fee to hire Ron Baker, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Ron Baker speak about?

    Ron Baker is a keynote speaker and industry expert whose speaking topics include Authors, Business, Economy and Finance, Entertainment, Sales, Marketing and Branding, Social Media.
  • Where does Ron Baker travel from?

    Ron Baker generally travels from San Francisco, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Ron Baker’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Ron Baker for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Ron Baker for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Ron Baker or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Ron Baker is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Ron Baker for your event is available upon request. Ron Baker generally travels from San Francisco, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Guy Kawasaki, Robert Cialdini, Josh Linkner, Gary Vaynerchuk and Seth Godin. Contact All American Speakers for ratings, reviews, videos and information on scheduling Ron Baker for an upcoming live or virtual event.

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