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Sir Alex Ferguson

Former Manager, Manchester United Football Club

Sir Alex Ferguson

Sir Alex Ferguson

Former Manager, Manchester United Football Club

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Speaking Fee Speaking Fee:
Live Event: $100,000 - $200,000
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Categories Categories:
Categories Categories:
Coaching, Soccer, Track and Field
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Sir Alex Ferguson Biography

Sir Alex Ferguson is regarded as one of the most admired and respected managers in the history of football, the world’s most popular sport. Ferguson’s early success as a manager in Scotland attracted an underachieving Manchester United in 1986.

Twenty-six years later, Sir Alex had won 38 trophies, including 13 Premier League and two UEFA Champions League titles, making United the most successful club in English football.

During his tenure at United as well as earlier years as a manager and player, Sir Alex developed a unique, deliberate and much-analyzed leadership philosophy, which was recently studied by Harvard Business School in a leadership case study focused on his management approach.

The consistent success Sir Alex produced, over a period spanning three decades, was the driving force that resulted in Manchester United becoming the most valuable sports franchise in the world. The growing commercialization of football during this same period attracted wealthy investors from all over the world allowing competitive teams to outspend United by staggering proportions. However Sir Alex’s formula for talent development, organizational management, motivation and communication, and his goal of “building a club rather than a team” enabled Manchester United to achieve record-breaking results.

Sir Alex was respected by his players because he personally supported their development and fiercely protected them. In return, he expected the highest caliber performance and personal discipline, and he was not afraid to trade or bench players who didn’t live up to expectations. This approach to talent management and his famous youth program produced some of the most decorated players in history.

United fans idolize Sir Alex for the trophies he brought their team over 26 years, all delivered with an exciting, entertaining style of play and a never-say-die attitude that produced some astonishing comebacks. Football fans admire Sir Alex for both the length of his tenure at the summit of the game and his legacy of repeatedly building successful teams. Students of leadership and business admire Sir Alex Ferguson for his long-term leadership in a highly competitive global environment.

Sir Alex remains on the Manchester United’s board.

Contact a speaker booking agent to check availability on Sir Alex Ferguson and other top speakers and celebrities.

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Sir Alex Ferguson Speaking Topics

  • Creating a Winning Organization for the Long-Term

    Sir Alex reveals the passion, philosophies and principles that shaped his career. From the qualities required to develop talent to the skills necessary to build, and rebuild, winning teams to the importance of embracing and adapting to change. These are just a few of the management lessons Sir Alex developed over his time as the most successful manager in the history of the world’s most popular sport.

Sir Alex Ferguson Videos

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Sir Alex Ferguson Books

  • Leading
    Leading
  • Alex Ferguson: My Autobiography
    Alex Ferguson: My Autobiography
  • Managing My Life: My Autobiography
    Managing My Life: My Autobiography

FAQs on booking Sir Alex Ferguson

  • How do I book Sir Alex Ferguson to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Sir Alex Ferguson for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Sir Alex Ferguson, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Sir Alex Ferguson or any other speaker of your choice.

  • What are the speaker fees for Sir Alex Ferguson

    Speaking fees for Sir Alex Ferguson, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Sir Alex Ferguson are for live events and for virtual events. For the most current speaking fee to hire Sir Alex Ferguson, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

  • What topics does Sir Alex Ferguson speak about?

    Sir Alex Ferguson is a keynote speaker and industry expert whose speaking topics include Coaching, Soccer, Track and Field.

  • Where does Sir Alex Ferguson travel from?

    Sir Alex Ferguson generally travels from an undisclosed location, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

  • Who is Sir Alex Ferguson’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Sir Alex Ferguson for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Sir Alex Ferguson for your next private or corporate function.

  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Sir Alex Ferguson or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Sir Alex Ferguson is a keynote speaker and industry expert who speaks on a wide range of topics such as Creating a Winning Organization for the Long-Term. The estimated speaking fee range to book Sir Alex Ferguson for your event is $100,000 - $200,000. Sir Alex Ferguson generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Earvin “Magic” Johnson, John Harbaugh, Roy Williams, Shaun White and Phil Jackson. Contact All American Speakers for ratings, reviews, videos and information on scheduling Sir Alex Ferguson for an upcoming live or virtual event.

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