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Adam W. Morgan

5 out of 5

Executive Creative Director at Adobe & Author

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 Adam W. Morgan Biography

Adam Morgan is an Executive Creative Director at Adobe, with experience in creativity, strategy, and storytelling for more than 23 years. He’s a keynote speaker at conferences and events—and was named an Adobe MAX Master speaker for the past two years.

Before Adobe, he was a creative director at several international ad agencies, delivering award-winning advertising and campaigns. He was named a 40 under 40 business leader by Utah Business Magazine, and Utah Ad Professional of the Year in 2014. Adam is the author of the recent book, “Sorry Spock, Emotion Drives Business,” that proves the value of creativity and design to your clients and stakeholders.

Videos
Books
Sorry Spock, Emotions Drive Business: Proving The Value Of Creative Ideas With Science

Sorry Spock, Emotions Drive Business: Proving The Value Of Creative Ideas With Science

Speaking Topics
  • Proving The Value Of Creativity And Design—With Science (Based on Adam’s book, Sorry Spock, Emotions Drive Business)

    One of the endless debates in marketing is focused on a simple question—do creative ideas work better? Creative teams approach business with emotions, while many leaders focus on financial numbers and logic. Some think that creative ideas are just window dressing, others see design as a secret weapon. And while this debate has continued for decades, thanks to new studies in science, we now have an unbiased answer. In this presentation, Adam uses hard science to prove why creative ideas are better for the bottom line. It’s no longer a subjective topic. He explains what's happening in the brain when we are exposed to creative ideas and offers real-world examples of how business can better balance logic and emotion to grow. For creatives, this gives ammo to prove why their ideas are valuable. And for logical leaders, this helps remove the fear and uncertainty around emotions in marketing. Join Adam as he presents his five-year epic quest to prove how emotional ideas impact income more than a straightforward message. Takeaways from this presentation:
    • Proof that creative ideas work better than boring, straightforward messages
    • How the brain is designed to process creative ideas
    • Real-world examples to better integrate creativity into business processes

  • Real Lessons On Creative Leadership

    For years, we’ve all talked about giving creative leadership a seat at the table. But most of it has just been a rallying cry for change. It’s time to figure out practical models of what works and get into the nitty gritty of making this happen. Some companies say they believe in creative leadership, but still treat the creative class like a set of hands without a voice. Join Adam to get real experience on how you can establish more creative leadership in your company. Get support on who should be making creative decisions. And discover if your company is even capable of supporting more creativity. The world needs better creative leadership, and in this session, you’ll learn how to best make it a reality. Our industry has a major lack of guidance on creative leadership. There isn't a masters degree in creative leadership, like the MBA for CEOs. But this presentation is the beginning of real guidance and practical models for creative leadership. In this presentation you will learn:
    • Best practices to balance strategic and creative leadership.
    • Proven models on how to give creative leadership more authority.
    • Which of the three types of business strategy will support more creativity.

  • The Science Behind Content Creation—Becoming A More Creative Influencer

    Many of the trends in content marketing are linked to phrases we all have heard. “Headlines should be short and punchy.” “Make sure all your web content is above the fold.” “People don’t watch videos past two minutes.” Much of this is focused on the idea that attention spans are shrinking so we have to make content fast and snackable to succeed. I disagree. And I will use science to prove why many of these marketing tactics are flawed. I’ll show you what you need to really focus on with your content to make a deeper connection with customers and provide real value. It’s not about speed, or length, or time. It’s all about finding the right data and using the right creative ideas to succeed. In this presentation you will learn:
    • Why many marketing myths are wrong
    • What you need to increase consumption of your marketing content
    • How to provide real value to your customers

  • The New Creative Landscape In Business

    In the mid 1990s, I was introduced to a secret truth—that advertising agencies owned creative marketing. Since those years, the relationship between creativity and business has changed. Going in-house is not creative suicide. In fact, thanks to the design-led movement, creative leadership at brands has grown and we have a greater opportunity to influence big ideas from within the company. In this presentation, I’ll walk you through some of the biggest changes and trends in creative leadership. I’ll discuss new studies that prove how emotional marketing boosts sales, how the relationship between brands and agencies are transforming, and how this new landscape affects creative careers. This presentation focuses on:
    • New trends for creativity in business
    • Updated models of creative leadership
    • How the new landscape affects creative careers

  • Headlines Deconstructed—How To Get The Right Attention With Your Stories

    We often joke that a picture is worth a thousand words. But in reality, the most important element in your marketing content is your headline. Unfortunately, most of the guidance on headline writing found on the web only teaches you how to write click bait. And that practice has reached a tipping point where consumers are pushing back. Which begs the question, what really makes a good or a bad headline? As a writer and creative leader, I’ve been deconstructing headlines for the past 24 years. In this presentation, I share stories of early headlines in yellow journalism to lessons learned for today’s marketers and writers. I walk through all the basic headline patterns, studies on what takes to write good headlines, and review the four truths that good headlines follow. This presentation will share the following:
    • Why most headlines are simply click bait
    • The 29 basic headline patterns
    • How to write good headlines that connect emotionally

FAQs
  • HOW TO BOOK Adam W. Morgan?

    Our booking agents have successfully helped clients around the world secure talent like Adam W. Morgan for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Adam W. Morgan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Adam W. Morgan or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Adam W. Morgan?

    Booking fees for Adam W. Morgan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Adam W. Morgan, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Adam W. Morgan?

    All American Entertainment has successfully secured celebrity talent like Adam W. Morgan for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Adam W. Morgan for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Adam W. Morgan or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Adam W. Morgan or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Adam W. Morgan

5 out of 5

Executive Creative Director at Adobe & Author

Travels From:
Salt Lake City, UT, USA
Speaking Fee:
Live Event: $10,000 - $20,000  
Virtual Event: $10,000 - $20,000

Adam W. Morgan Biography

Adam Morgan is an Executive Creative Director at Adobe, with experience in creativity, strategy, and storytelling for more than 23 years. He’s a keynote speaker at conferences and events—and was named an Adobe MAX Master speaker for the past two years.

Before Adobe, he was a creative director at several international ad agencies, delivering award-winning advertising and campaigns. He was named a 40 under 40 business leader by Utah Business Magazine, and Utah Ad Professional of the Year in 2014. Adam is the author of the recent book, “Sorry Spock, Emotion Drives Business,” that proves the value of creativity and design to your clients and stakeholders.

Adam W. Morgan Videos

  • Adam Morgan Executive Creative Director, Adobe
  • AdMo_speaker_stinger
    A summary of my speaking experience at various conferences.
  • 9 Steps To Becoming A Creative Director w/ Adam Morgan - YouTube
    Feb 22, 2019 ... Senior Creative Director @ Adobe, Author, Speaker More about Adam in his own words— For the past 23 years, I have worked in...

Adam W. Morgan Books

Adam W. Morgan Speaking Topics

  • Proving The Value Of Creativity And Design—With Science (Based on Adam’s book, Sorry Spock, Emotions Drive Business)

    One of the endless debates in marketing is focused on a simple question—do creative ideas work better? Creative teams approach business with emotions, while many leaders focus on financial numbers and logic. Some think that creative ideas are just window dressing, others see design as a secret weapon. And while this debate has continued for decades, thanks to new studies in science, we now have an unbiased answer. In this presentation, Adam uses hard science to prove why creative ideas are better for the bottom line. It’s no longer a subjective topic. He explains what's happening in the brain when we are exposed to creative ideas and offers real-world examples of how business can better balance logic and emotion to grow. For creatives, this gives ammo to prove why their ideas are valuable. And for logical leaders, this helps remove the fear and uncertainty around emotions in marketing. Join Adam as he presents his five-year epic quest to prove how emotional ideas impact income more than a straightforward message. Takeaways from this presentation:
    • Proof that creative ideas work better than boring, straightforward messages
    • How the brain is designed to process creative ideas
    • Real-world examples to better integrate creativity into business processes

  • Real Lessons On Creative Leadership

    For years, we’ve all talked about giving creative leadership a seat at the table. But most of it has just been a rallying cry for change. It’s time to figure out practical models of what works and get into the nitty gritty of making this happen. Some companies say they believe in creative leadership, but still treat the creative class like a set of hands without a voice. Join Adam to get real experience on how you can establish more creative leadership in your company. Get support on who should be making creative decisions. And discover if your company is even capable of supporting more creativity. The world needs better creative leadership, and in this session, you’ll learn how to best make it a reality. Our industry has a major lack of guidance on creative leadership. There isn't a masters degree in creative leadership, like the MBA for CEOs. But this presentation is the beginning of real guidance and practical models for creative leadership. In this presentation you will learn:
    • Best practices to balance strategic and creative leadership.
    • Proven models on how to give creative leadership more authority.
    • Which of the three types of business strategy will support more creativity.

  • The Science Behind Content Creation—Becoming A More Creative Influencer

    Many of the trends in content marketing are linked to phrases we all have heard. “Headlines should be short and punchy.” “Make sure all your web content is above the fold.” “People don’t watch videos past two minutes.” Much of this is focused on the idea that attention spans are shrinking so we have to make content fast and snackable to succeed. I disagree. And I will use science to prove why many of these marketing tactics are flawed. I’ll show you what you need to really focus on with your content to make a deeper connection with customers and provide real value. It’s not about speed, or length, or time. It’s all about finding the right data and using the right creative ideas to succeed. In this presentation you will learn:
    • Why many marketing myths are wrong
    • What you need to increase consumption of your marketing content
    • How to provide real value to your customers

  • The New Creative Landscape In Business

    In the mid 1990s, I was introduced to a secret truth—that advertising agencies owned creative marketing. Since those years, the relationship between creativity and business has changed. Going in-house is not creative suicide. In fact, thanks to the design-led movement, creative leadership at brands has grown and we have a greater opportunity to influence big ideas from within the company. In this presentation, I’ll walk you through some of the biggest changes and trends in creative leadership. I’ll discuss new studies that prove how emotional marketing boosts sales, how the relationship between brands and agencies are transforming, and how this new landscape affects creative careers. This presentation focuses on:
    • New trends for creativity in business
    • Updated models of creative leadership
    • How the new landscape affects creative careers

  • Headlines Deconstructed—How To Get The Right Attention With Your Stories

    We often joke that a picture is worth a thousand words. But in reality, the most important element in your marketing content is your headline. Unfortunately, most of the guidance on headline writing found on the web only teaches you how to write click bait. And that practice has reached a tipping point where consumers are pushing back. Which begs the question, what really makes a good or a bad headline? As a writer and creative leader, I’ve been deconstructing headlines for the past 24 years. In this presentation, I share stories of early headlines in yellow journalism to lessons learned for today’s marketers and writers. I walk through all the basic headline patterns, studies on what takes to write good headlines, and review the four truths that good headlines follow. This presentation will share the following:
    • Why most headlines are simply click bait
    • The 29 basic headline patterns
    • How to write good headlines that connect emotionally

FAQs on booking Adam W. Morgan

  • How to book Adam W. Morgan?

    Our booking agents have successfully helped clients around the world secure talent like Adam W. Morgan for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for Adam W. Morgan, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Adam W. Morgan or any other celebrity of your choice.
  • How much does it cost to book Adam W. Morgan?

    Booking fees for Adam W. Morgan, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies between live and virtual events. Other factors that can affect speaker fees include the talent's schedule, market conditions, length of presentation, and the location of the event. The live and virtual event speaking fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Adam W. Morgan, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Adam W. Morgan?

    All American Entertainment has successfully secured celebrity talent like Adam W. Morgan for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Adam W. Morgan for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Adam W. Morgan or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Adam W. Morgan or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Adam W. Morgan is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Adam W. Morgan for your event is $10,000 - $20,000. Adam W. Morgan generally travels from Salt Lake City, UT, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Matthew Luhn, Paul Topolos, Deanna Van Buren , Austin Hill Shaw and Cesar Kuriyama. Contact All American Speakers for ratings, reviews, videos and information on scheduling Adam W. Morgan for an upcoming live or virtual event.

Adam W. Morgan Speaker Videos

  • Adam Morgan Executive Creative Director, Adobe
    AdMo_speaker_stinger
    A summary of my speaking experience at various conferences.
  • 9 Steps To Becoming A Creative Director w/ Adam Morgan - YouTube
    Feb 22, 2019 ... Senior Creative Director @ Adobe, Author, Speaker More about Adam in his own words— For the past 23 years, I have worked in the ...
    What Nobody Told You About Making the Jump to Creative Director ...
    Dec 6, 2018 ... What Nobody Told You About Making the Jump to Creative Director with Adam Morgan. Adobe Creative Cloud. Loading... Unsubscribe from ...

Adam W. Morgan Speaking Topics

  • Proving The Value Of Creativity And Design—With Science (Based on Adam’s book, Sorry Spock, Emotions Drive Business)

    One of the endless debates in marketing is focused on a simple question—do creative ideas work better? Creative teams approach business with emotions, while many leaders focus on financial numbers and logic. Some think that creative ideas are just window dressing, others see design as a secret weapon. And while this debate has continued for decades, thanks to new studies in science, we now have an unbiased answer. In this presentation, Adam uses hard science to prove why creative ideas are better for the bottom line. It’s no longer a subjective topic. He explains what's happening in the brain when we are exposed to creative ideas and offers real-world examples of how business can better balance logic and emotion to grow. For creatives, this gives ammo to prove why their ideas are valuable. And for logical leaders, this helps remove the fear and uncertainty around emotions in marketing. Join Adam as he presents his five-year epic quest to prove how emotional ideas impact income more than a straightforward message. Takeaways from this presentation:
    • Proof that creative ideas work better than boring, straightforward messages
    • How the brain is designed to process creative ideas
    • Real-world examples to better integrate creativity into business processes

  • Real Lessons On Creative Leadership

    For years, we’ve all talked about giving creative leadership a seat at the table. But most of it has just been a rallying cry for change. It’s time to figure out practical models of what works and get into the nitty gritty of making this happen. Some companies say they believe in creative leadership, but still treat the creative class like a set of hands without a voice. Join Adam to get real experience on how you can establish more creative leadership in your company. Get support on who should be making creative decisions. And discover if your company is even capable of supporting more creativity. The world needs better creative leadership, and in this session, you’ll learn how to best make it a reality. Our industry has a major lack of guidance on creative leadership. There isn't a masters degree in creative leadership, like the MBA for CEOs. But this presentation is the beginning of real guidance and practical models for creative leadership. In this presentation you will learn:
    • Best practices to balance strategic and creative leadership.
    • Proven models on how to give creative leadership more authority.
    • Which of the three types of business strategy will support more creativity.

  • The Science Behind Content Creation—Becoming A More Creative Influencer

    Many of the trends in content marketing are linked to phrases we all have heard. “Headlines should be short and punchy.” “Make sure all your web content is above the fold.” “People don’t watch videos past two minutes.” Much of this is focused on the idea that attention spans are shrinking so we have to make content fast and snackable to succeed. I disagree. And I will use science to prove why many of these marketing tactics are flawed. I’ll show you what you need to really focus on with your content to make a deeper connection with customers and provide real value. It’s not about speed, or length, or time. It’s all about finding the right data and using the right creative ideas to succeed. In this presentation you will learn:
    • Why many marketing myths are wrong
    • What you need to increase consumption of your marketing content
    • How to provide real value to your customers

  • The New Creative Landscape In Business

    In the mid 1990s, I was introduced to a secret truth—that advertising agencies owned creative marketing. Since those years, the relationship between creativity and business has changed. Going in-house is not creative suicide. In fact, thanks to the design-led movement, creative leadership at brands has grown and we have a greater opportunity to influence big ideas from within the company. In this presentation, I’ll walk you through some of the biggest changes and trends in creative leadership. I’ll discuss new studies that prove how emotional marketing boosts sales, how the relationship between brands and agencies are transforming, and how this new landscape affects creative careers. This presentation focuses on:
    • New trends for creativity in business
    • Updated models of creative leadership
    • How the new landscape affects creative careers

  • Headlines Deconstructed—How To Get The Right Attention With Your Stories

    We often joke that a picture is worth a thousand words. But in reality, the most important element in your marketing content is your headline. Unfortunately, most of the guidance on headline writing found on the web only teaches you how to write click bait. And that practice has reached a tipping point where consumers are pushing back. Which begs the question, what really makes a good or a bad headline? As a writer and creative leader, I’ve been deconstructing headlines for the past 24 years. In this presentation, I share stories of early headlines in yellow journalism to lessons learned for today’s marketers and writers. I walk through all the basic headline patterns, studies on what takes to write good headlines, and review the four truths that good headlines follow. This presentation will share the following:
    • Why most headlines are simply click bait
    • The 29 basic headline patterns
    • How to write good headlines that connect emotionally

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During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Adam W. Morgan

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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