Laurie Palau

Laurie Palau is a professional organizer, speaker, author, and certified Enneagram coach specializing in organization, productivity, and lifestyle management. As the founder and CEO of Simply B Organized, Palau transitioned from a background in corporate talent acquisition and executive recruiting to focus on helping individuals declutter and simplify their lives. Her work addresses various forms of clutter, including physical, emotional, calendar, and digital, examining the origins of clutter, its diverse manifestations, and strategies for reducing it to improve time management and well-being.

Palau is the author of "HOT MESS: A Practical Guide to Getting Organized," which offers actionable guidance for overcoming disorganization and the associated feelings of guilt and shame. Her insights have been featured in national publications such as Real Simple, Better Homes & Gardens, and The New York Times. As a speaker, Palau delivers her CLUTTER CLINIC workshop series to organizations and groups, providing practical strategies for managing overwhelm. She has presented to clients including Walmart, Citi, Merrill, and NAPO, and has served as a keynote speaker at events such as The Purpose Driven Mom Summit.

In addition to her client work, Palau launched "This ORGANIZED Life," a weekly podcast focused on organization, productivity, and work-life balance. The podcast, which has surpassed 3 million downloads, features discussions with experts and everyday individuals about the impact of organization in work, parenting, and daily routines. Through the podcast and her SBO Partner Program, Palau mentors a network of professional organizers, offering guidance on business development and scaling.

Palau is recognized for her framework connecting clutter to the Enneagram, a personality typology based on nine core types and unconscious motivation. She developed a course and coaching program to help clients understand how personality influences their relationship with clutter, providing a unique perspective within the professional organizing industry. Through coaching, consulting, and mentorship, Palau supports individuals and organizations in creating sustainable systems tailored to their needs.