Larry Bailin

Larry Bailin is recognized for his contributions to digital marketing, having launched his career in the field in 1994. Bailin founded his first digital marketing company, which was later acquired by a technology solutions firm. He served as director of e-businesses and developed early digital strategies for brands such as Hershey and Chanel. Bailin later founded Single Throw Marketing, a digital marketing company, and has served as its CEO for more than two decades.

As an entrepreneur, Bailin has created multiple brands and closed significant sales with small and medium businesses as well as global organizations. He has provided marketing consulting and developed branding strategies for companies including WL Gore, Sara Lee, and GE, spanning industries from enterprise to local businesses. His expertise includes digital marketing, traditional marketing, sales, consumer behavior, branding, and emerging technologies such as artificial intelligence.

Bailin is the author of the best-selling marketing book "Mommy, Where Do Customers Come From?" and released an updated edition with Morgan James. He is a keynote speaker and two-time bestselling author, and has been featured as a marketing and consumer behavior expert in Forbes, CEO Magazine, Entrepreneur, Fortune Small Business, CNN Money, USA Today, and The Street.

Bailin has received recognition in the digital marketing industry, including being named an 'Executive of the Year' award-winner in New Jersey and one of the state's top 40 business people under 40. He has delivered keynote presentations for organizations such as Microsoft, UPS, Synchrony Bank, GE, Carrier, and NAMM.

Bailin serves on the board of directors for Students Against Destructive Decisions and as board chair for the Institute for Entrepreneurial Leadership, which leads the Women of Color Connecting conference. Through his work in digital marketing, sales, and consumer behavior, Bailin supports positive change in business and the community.