Johnny Cupcakes

Why do thousands of customers tattoo Johnny Cupcakes' logos on their bodies and how does Johnny Cupcakes get people to camp out for weeks for his limited edition T-shirts at his frosting-scented, bakery-themed pop-up shops? Named "Top Innovator in Retail" by Boston Globe, Johnny Earle aka Johnny Cupcakes shares his blueprints on building brand loyalty, creating unique experiences, and inspiring innovation.

Johnny's fast-paced story-telling illustrates an underdog, anything-is-possible story of entrepreneurship, grit, & reinvention while creating the World's First T-shirt Bakery from the trunk of his car, disrupting an industry, and being sought after by the world's largest brands. With global pop-ups & high-profile collaborations with giants such as "The Simpsons," "Power Rangers," "Sesame Street," Nickelodeon, Weezer, VW, and Linkin Park, Johnny Cupcakes was featured in INC magazine's INC500 as the CEO of one of the world’s fastest growing independent businesses & named The Willy Wonka of Marketing.

Through his keynote talks and creative consulting, Johnny has shared his strategies w/ clients that include Apple, MLB, Disney, Mondelez, Audi, Harvard, Wieden+Kennedy, Marriott, INBOUND, IMEX, UKG, + P&G. Also a TEDx speaker, Johnny has been featured in media such as MTV, NPR, NBC, Forbes, WIRED, & as a case study in several branding & business books as a leader in Customer Experience.