Omar Johnson

Omar Johnson, the former Chief Marketing Officer at Beats by Dre and former Vice President of Marketing at Apple, is a marketing innovator well-versed in brand development, advertising, and digital marketing. Johnson's groundbreaking marketing strategies helped grow Beats from a $20 million company to a global icon with $2 billion in revenues. Notably, he led a series of successful campaigns featuring celebrities like LeBron James, Chris Rock, and Eminem. His innovative approach to marketing and his ability to create strong consumer connections helped him earn recognition as a “Brand Genius” by Adweek and one of the “Most Innovative CMOs” by Business Insider.

Johnson now leads ØPUS United, a modern professional services firm he founded. This multidisciplinary collective comprises award-winning executives, athletes, strategists, data scientists, and musicians, who understand the anatomy of world-class brands. ØPUS United focuses on initiatives promoting conversations around racial equity and empowering younger generations through actions such as polling, voting, and governmental representation. As part of his leadership, Johnson developed a proprietary approach—Culture-Centric Analytics and ØPUS Score—which quantifies how brands partner consumers and celebrities to drive value and audience exchange.

Johnson is also the CEO and Founder of ØPUS Intelligence Labs, a leading software company revolutionizing marketing tech. This venture further emphasizes his commitment to innovative marketing and leveraging technology for brand growth. Johnson's work with Fortune 500 companies like AT&T, Salesforce, and ServiceNow further adds to his formidable profile.

Johnson hails from Brooklyn, NY. He holds a BS in Biology and Chemistry from Georgia State University and an MBA from Goizueta Business School at Emory University. Apart from his impressive career in marketing, Johnson is also an accomplished speaker, often sharing experiences and insights into building international brands with minimal budgets. His speaking topics range from diversity in business, leadership, marketing brands with authenticity and emotion, to the story of building Beats into an international brand.