Miguel Garza

Miguel Garza is the co-founder and CEO of Siete Family Foods, a Mexican-American food brand he helped build from a single almond flour tortilla into a nationally recognized company. A graduate of the University of Texas School of Law, Garza remained in Austin after earning his degree and, inspired by the entrepreneurial culture, joined his sister Veronica to turn a family health solution into a business. Veronica adopted a grain-free diet to manage symptoms of multiple autoimmune conditions and developed an almond flour tortilla that became popular within the local Hispanic community, marking the start of Siete Family Foods.

Since its launch with the almond flour tortilla in a Texas retailer, Siete Family Foods expanded to become a leading Latin-focused brand in the food and beverage industry. The brand grew to offer a range of products made with ingredients such as avocado oil, cassava flour, ground chia seeds, and coconut sugar, including tortillas, salsas, seasonings, sauces, cookies, and snacks, sold in 40,000 grocery stores, club stores, and organic food retailers across the United States. Siete Family Foods raised $91 million in funding from Stripes Group, joining the small percentage of VC-backed companies led by Latinx founders. At the time of its acquisition, the company generated $500 million in annual revenue.

Garza led Siete Family Foods to its $1.2 billion sale to PepsiCo, a milestone in the food industry and the Latino entrepreneurial community. Siete Family Foods was created to expand access to heritage-inspired, Mexican-American food, and its acquisition represents a significant moment for products catering to various dietary restrictions. The company established an inclusive workplace culture recognized by Inc. Magazine's Best Workplaces list. Garza has spoken about the philosophy behind the brand, emphasizing the value in the "Mexican-American" identity.

Garza's leadership has earned recognition in the food industry and Latino entrepreneurship. He was named to Forbes 30 Under 30 list and, along with his co-founders, accepted the Entrepreneurship Award at the Hispanic Heritage Awards. Garza has led a team focused on community, supporting entrepreneurs of color through the Juntos Fund, a $2 million commitment to positive change. He has been featured on The Today Show and appeared on Brené Brown's "Dare to Lead" podcast, discussing food, family, and business growth. Garza's story is rooted in cultural pride, purpose-driven entrepreneurship, and a commitment to community, establishing him as a prominent voice in the industry.