Lon Safko

Lon Safko is a bestselling author, speaker, trainer, consultant, and is the creator oft he “First Computer To Save A Human Life” as coined by Steve Jobs, Apple, Inc. That computer, along with 18 other inventions and more than 30,000 of Lon‘s papers, are in the Smithsonian Institution in Washington, D.C. This alone is a testimony to Lon’s creativity.

Lon is the host of the world’s first PBS Television Special “Social Media&You… Communicating In A Digital World”.

Lon has gone on to create numerous hardware and software solutions for the physically challenged, developed the first CAD software for civil engineers, designed the archetypes for the Apple Newton & Microsoft’s Bob Operating Systems, and is also responsible for those handy little Tool-Tips help-balloon pop-ups!

Lon has founded over 14 successful companies, including Paper Models, Inc., which developed Three-Dimensional Internet Advertising and Virtual-Electronic-Retailing “V-E-Tailing” for busi­ness, promotions, and education for, which Lon holds three Unit­ed States Patents.

Lon has been recognized for his creativity with such prestigious awards as; The Westinghouse Entrepreneur of the Year, Arizona Innovation Network’s Innovator of the Year, The Arizona Soft­ware Association’s Entrepreneur of the Year, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, The Public Relations Society of America’s, Edward Bernays, Mark of Excellence Award, and nominated as a Fellow to the nation‘s Computer History Museum. Lon has also been featured in Entrepreneur Magazine, PC Novice, INC. Magazine, CFO, Pop­ular Science Magazines and the New York Times just to name a few. Lon was even selected by the Smithsonian Institution to rep­resent “The American Inventor” at their annual conference, and is now part of the Guinness World Records!

Lon is an author of remarkable breadth, writing nine innovative bestselling books, which have helped guide corporations in mas­tering social media marketing, integrating traditional, digital, and social media marketing. Lon trains executives to think creatively, uncovering the secrets of increasing customers, sales and reve­nue.

Lon’s bestselling book published by John Wiley & Sons “The Social Media Bible,” unlocks the mysteries of the hottest new Internet wave, Social Media, such as Facebook, Twitter, and LinkedIn, for business. This book is transforming corporate, government, and non-profit marketing strategies and how they use these new media to reach their desired audienc­es with powerful messages and efficiency.

His book hit #1 on Amazon in both Business & Marketing categories, is in it’s Third Edition and five languages. Lon is also a profes­sional blogger for Fast Company, appointed the first Ambassador to SCORE, and is an USAToday CEO Advi­sor.

Lon’s newest bestseller, The Fusion Marketing Bible, pub­lished by McGraw Hill will truly change the way we do marketing and sales by looking at marketing in a com­pletely different way; 3D! Along with Lon’s other inventions, The Safko Wheel Marketing Toolkit, concept will leverage your existing marketing to make it significantly more effec­tive, while adding to your company’s bottom line without any additional expense!

Lon privately coaches companies on harnessing innova­tive thinking and social media strategies to create higher productivity and profits. Lon’s presentations are personal­ized to help corporate, government, higher ed, and non­profit executives improve their operations and perfor­mance by capturing their innovative potential. As Lon says, “When you see your world with a different perspective, you see new way to do everything…

Lon Safko sees the world in a new way, every day!