Brad Holmes

Brad Holmes serves as the Lions executive vice president and general manager. In his role, he oversees the Lions' football operations and reports directly to Principal Owner and Chair Sheila Ford Hamp and President and CEO Rod Wood.

Holmes joined the Lions after spending 18 seasons with the Los Angeles Rams (2003-2020). In 2013, the Rams elevated Holmes to Director of College Scouting, where he was responsible for overseeing the team's college scouting operations for eight seasons.

During his tenure with the Lions, he has adopted a collaborative approach with Head Coach Dan Campbell, focusing on acquiring players with grit, passion, and football character. This strategy has been integral to the team's turnaround, which saw them make the playoffs in 2023, their first appearance since 2016. In the same year, they celebrated their first playoff game victory in 30 years.

Holmes has had to overcome many obstacles to get to where he is today, including a near-fatal car accident while he was in college. Holmes played football for North Carolina A&T, where he was elected team captain by his peers. His lineage is deeply connected to the NFL, with both his father, Melvin Holmes, and his uncle, Luther Bradley, having had professional careers in the league.