Artificial Intelligence

Artificial Intelligence (AI) is the next big thing in tech for marketers and event planners. From data collection to streamlined customer service, these AI advancements help event planners run their event or conference with ease. Here are five ways to utilize artificial intelligence for your next event!

1.) Chatbots

Chatbots are beneficial for events because they provide customer service, as well as an alternative to an event app.  They are a concierge service and they minimize the need for staff to answer simple inquiries. You could also add a chatbot to your website!

2.) Deep Learning and Algorithms

Deep learning is “the ability for computers to learn when exposed to new data, without being explicitly programmed.” Deep learning is beneficial for events because it allows for personalization of event experience through intelligent matchmaking (among people and matching the user with a specific session). Algorithms aid in problem solving and allows for data predictions. Algorithms are beneficial for events because it can predict the best choices for an individual attendee (regarding schedule or networking), customer service, and increases branding and engagement at the event.

3.) Voice Activation

Voice activation works similar to a chatbot but with only voice commands. Voice activation technology is beneficial for events because it can understand and respond to questions (like Siri and Alexa), offers language translation, and can suggest potential sessions or people to meet at the event.

4.) Facial Recognition

Facial recognition is a tool that can, “identify or verify a person from an image or video.” Facial recognition systems are beneficial for events because they streamline check in, provide a “virtual key” for access to specific areas, surveillance and security, and would take away the need for a physical ticket for the event.

5.) Data and Security

All of these AI uses gather and collect data from the users. Therefore, data input and security is also very important. When using AI, and collecting data for an event, it is necessary to maintain data integrity and keep users data secure and accurate.

AI Speakers to watch:

AI Conferences August-December 2017:

International Joint Conference on Artificial Intelligence (IJCAI)

When: August 19-25, 2017

Where: Melbourne, Australia

Intelligent Systems Conference 2017 (IntelliSys 2017)

When: September 7-8, 2017

Where: London, UK

 World of Watson – 2017

When: October 29-November 2, 2017

Where: Las Vegas, NV

International Joint Conference on Computational Intelligence (IJCCI)

When: November 1-3, 2017

Where: Funchal, Madeira, Portugal

SGAI International Conference on Artificial Intelligence (AI-2017)

When: December 12-14, 2017

Where: Cambridge, UK

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