Michael R. Hoffman

Michael R. Hoffman is a passionate customer advocate who enables companies and each stakeholder to vividly see their business through customers' eyes, ears, wallets, experiences, memories, and mentions. Hoffman became a pioneer in monetizing customers and customer experience, maximizing customer value in every click, glance, inquiry, shipment, box and envelope opening, service call, product return, and face-to-face smile.

With over 30 years of hands-on experience at the intersection of marketing, data, and technology, he has helped organizations of all sizes design and implement systems to better understand, target, win, and grow their customer base.

Hoffman speaks the language of sales, operations, finance, and technology—all with a customer-first dialect. He has led customer-centric transformations in global corporations and nimble start-ups alike, consistently proving that when every team thinks like a customer, innovation thrives and financial performance soars.

His “customers are everyone’s business” approach invigorates employees across silos, sparking innovation, enthusiasm, and a contagious passion to build and deliver solutions that are truly customer-worthy.

A dynamic keynote speaker and workshop leader, Hoffman is sought after for his ability to bridge inspiration with practical how-tos. He has delivered energizing talks and workshops for industries ranging from financial services to services industries, healthcare, telecom, non-profits, education, and government, always tailoring his message to the audience’s context. His writing and presentations have appeared globally in trade conferences, innovation think tanks, interviews, podcasts, and publications, and he has been a featured guest on podcasts and webinars about growing customer value in every interaction, curating optimal experiences, customer centricity, the future of work, and what the customer, business, and technology ecosystem will look like in 10 years.