Mary Franck

Mary Franck is a media artist, creative director, and experiential designer whose work operates at the intersection of art, architecture, and technology. Franck earned a Bachelor of Arts in Conceptual and Information Art from San Francisco State University and a Master of Design Research from the Southern California Institute of Architecture. Her background in fine art and architectural thinking informs her approach to creative work. As a media artist, Franck explores themes of presence, embodiment, memory, and contemplation, integrating sculpture, installation, video, performance, and digital technology to create spatial works that evolve over time. Her artwork has been presented at venues including Gray Area Foundation for the Arts, CounterPULSE, Z-Space, Joyce SoHo, Yerba Buena Center for the Arts, Soundwave Biennale, Mutek Festival, and Société des Arts Technologiques.

Franck has more than 15 years of experience in experiential design and creative technology. She has led design and technology teams at organizations such as Obscura Digital, ESI Design, IBM, the New York Times experiential agency Fake Love, and Local Projects. At Obscura Digital, she led the development of large-scale media activations including the Sheikh Zayed Grand Mosque Illumination. At IBM, she served as design director for events and environments, focusing on the Think conference. Her clients have included brands such as Cartier, Google, PUMA, and MGM.

Franck is the founder of Lattice, a creative studio where she serves as creative director and technologist. The studio's brand and design philosophy reflects her artistic sensibility, rooted in the pixel as a universal building block, resulting in work that is both digital-forward and artistic. Drawing on her background in technical direction and graphics programming, Franck leads interdisciplinary teams from concept through production, integrating spaces, interactivity, and dynamic visual media into narratives. Notable project credits include the live visual system for Radiohead's "A Moon Shaped Pool" Tour and Bassnectar's Immersive Music Tour.

In addition to her studio practice, Franck is an educator and thought leader in media art and experiential design. She has taught courses and workshops at the School of Visual Arts, Stanford University, Carnegie Mellon University, and Arizona State University. Franck joined Hyperquake as creative director on its Experiences Team, where she continues to advance immersive storytelling and architectural media integration for global brands.