Jeremi Gorman has served as Snap Inc Chief Business Officer since November 2018. Since joining Snap from Amazon in 2018, Gorman has scaled and reorganized the sales team with key hires (Peter Naylor from Hulu, Dave Roter from Twitter) and promotions, enabling it to service more advertisers with vertical-specific insights. She’s also worked closely with brands, including Universal and the CW, on augmented reality campaigns utilizing Snapchat filters. Her efforts helped the social media company grow its revenue 66% year over year in the first quarter 2021 to $770 million. Some would say it’s a job Gorman was born to do. “My parents tell stories about how I memorized all of the commercials on TV when I was a kid,” she says. “To this day, I can recite every word to the My Buddy doll jingle and I plastered all of the Got Milk ads up on my bedroom wall, but I never realized it could be a profession.”
Prior to her role at Snap, Gorman worked at Amazon from 2012 to 2018. She was the Head of North American Advertising Sales for Amazon Media Group and previously led the entertainment vertical for AMG’s North American business, which included theatrical, home entertainment, TV, music and gaming. She has spent her career in digital media - first as an early Monster.com employee, then with Variety.com and then at Yahoo! where she worked with global financial service advertisers. In her free time, she enjoys using her frequent flyer miles for unique travel experiences, such as diving with great white sharks in South Africa, boating on the Fjords in Norway, exploring Cuba, hiking the Inca Trail, spelunking in an ice cave in the French Alps and riding a grown up sized tricycle down a mountain in Switzerland.
Gorman is an Executive Board member of The ADVERTISING Club of New York, where she was the recipient of the 2018 President's Award. She is a Southern California native and University of California, Los Angeles graduate.
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