Janett Haas

Janett Kennedy Haas is the Senior Vice President, Research & Insights at Forbes where she leads strategy, thought leadership, and growth for Forbes’ in-house research division. With over 17 years at Forbes, she has played a pivotal role in shaping the company’s research strategy and expanding its influence across platforms. Under her leadership, the team produces annual, proprietary, data-driven content that equips global business leaders with the insights they need to navigate today’s fast-evolving landscape.

She oversees a portfolio of influential research initiatives, including the annual Forbes CxO Growth Survey, Forbes AI Report, Forbes State of Sustainability, Forbes Enterprise Technology Purchasing Report, Forbes High Net Worth & Luxury Survey, and the Forbes Small Business Outlook. These studies inform Forbes’ content, client strategies, and event programming, shaping conversations across industries.

A frequent speaker and moderator at Forbes events and global forums, Haas contributes regularly to Forbes.com, offering insights into the trends defining enterprise technology, innovation, AI, sustainability, and leadership. She is known for translating complex data into compelling narratives to drive strategic action.

Before launching Forbes Research, she held several leadership roles at Forbes, including SVP of Strategic Partnerships for the Forbes CIO and CMO Networks, where she helped build influential communities and client programs.

Beyond Forbes, Haas is a founding board member of Sustainability Women of the World, a nonprofit dedicated to supporting Chief Sustainability Officers working to protect the planet and drive meaningful change.

Haas lives in Los Angeles with her family.