Catalina Garcia

Catalina Garcia is a corporate affairs executive and social impact strategist who serves as global director of corporate affairs at Anheuser-Busch InBev, a leading beverage company. In this capacity, Garcia also serves as board director of the AB InBev Foundation. A graduate of Javeriana University's industrial engineering program, Garcia has built a career spanning more than two decades across the consumer goods, mining, technology, and communications sectors, with previous roles at SABMiller, BHP Billiton, IBM, and LLYC.

At Anheuser-Busch InBev, Garcia leads the global corporate affairs team, focusing on advancing the company's reputation and environmental, social, and governance (ESG) strategy. Her responsibilities include responsible drinking initiatives, social norms marketing, community affairs, brands with purpose, global volunteering programs, and entrepreneurship development across six global zones. Garcia has established institutional partnerships, including a collaboration with the United Nations Institute for Training and Research to improve road safety, as well as partnerships with the Inter-American Development Bank, the International Road Federation, and Rockefeller Foundation. She is a co-author of the report "How Business Can Drive Inclusive Growth and Development," published by Harvard Kennedy School, and serves as an advisory board member of Business for Impact at Georgetown University's McDonough School of Business.

Garcia has received recognition in the communications and social impact fields. She was named a U.S. Top Women in PR winner by PR News, an honor for influential women in the industry. Garcia and her team received the Grand Prix at Cannes for the gender-based violence social marketing campaign "#NoExcuse," developed with the Carling Black Label brand. She was also selected as one of the 100 international Leaders of the Next Generation by the Stars not-for-profit organization, and Anheuser-Busch InBev's road safety projects have received multiple IRF Find the Way Global Road Safety Awards under her leadership.

Garcia has been a keynote speaker and panelist at forums including the Concordia Annual Summit, the World Social Marketing Conference, the Africa Social Marketing Conference, the IRF World Meeting in Dubai, and the World Economic Forum in Davos. She moderated a panel at SXSW titled "The New Cool: Moderation in a World of Excess," exploring moderation, social connection, and consumer behavior. Garcia is a member of the ABI Women's Leadership Program and the ABI Global Communities and Diversity & Inclusion Committee, where she mentors women across the organization. Her background in engineering, expertise in social norms marketing, and experience building cross-sector partnerships position her as a voice in corporate purpose, ESG strategy, and sustainable development.