Bridget Bahl

Bridget Bahl is a New York-based fashion influencer, entrepreneur, and co-founder and creative director of the contemporary womenswear label "The Bar." A former publicist for Yves Saint Laurent, Bahl began her career after earning a bachelor's degree in fashion merchandising, working first at Seventh House Public Relations. She also worked as a freelance assistant for Vogue. After more than a decade in public relations, Bahl launched her fashion and lifestyle blog, "And I Was Like," a platform featuring photography, beauty tips, and lifestyle content. The blog resonated with a wide audience and established the foundation for her career in digital fashion media.

Transitioning from fashion publicist to style blogger, influencer, and clothing designer, Bahl built a following drawn to her curated content focused on personal style, home décor, and travel. As co-founder and creative director of "The Bar," she developed a brand centered on quality products designed and produced in New York City. The brand quickly secured placement at major retailers including Revolve, Moda Operandi, Shopbop, and Intermix. Bahl's ability to translate personal style into a scalable fashion brand has established her as an entrepreneur and tastemaker in the fashion industry.

With 2 million followers on Instagram, Bahl has cultivated an engaged community in the fashion and lifestyle space. She is known for her candid approach to content creation, sharing insights on life, faith, and relationships, which has earned her the trust and loyalty of her audience. Her advice to aspiring influencers emphasizes authenticity, the importance of branding, and building trust with followers—principles that have guided her own career.

Bahl was diagnosed with stage 2 breast cancer while undergoing IVF treatment. She has undergone radiation, surgery, immunotherapy, and chemotherapy, and has shared her experience openly with her audience. Rather than stepping back, Bahl used her platform to bring awareness to breast cancer, organizing a campaign with "The Bar" to raise funds for the Breast Cancer Research Foundation. She appeared on Jay Shetty's "On Purpose" podcast to discuss her diagnosis, treatment, and the perspective it provided, establishing her as a voice on resilience, faith, and women's health within and beyond the fashion community.