Amin Shaykho

Amin Shaykho is the CEO of Kadama, a social media creator with 4 million followers and 7 billion views, and a former senior software engineer at Apple and Boeing. He is also a TEDx speaker and Forbes 30 Under 30 honoree. Shaykho grew his tutoring app Kadama to 2 million users and 8 figures in revenue. He recently spoke at the Forbes Under 30 Summit, where he discussed strategies for turning viral content into massive brands and revenue streams.

Before founding Kadama, Shaykho built his foundation in the technology industry. He graduated from the University of Washington’s Paul G. Allen School of Computer Science at the age of 20 and went on to work on engineering and product teams at Apple and Boeing. At Apple, Amin worked directly with VPs and led projects across the Messages, Health, and Location teams that impacted billions of people. After raising funding for Kadama, Shaykho left Apple to focus on building his company full-time.

Shaykho started Kadama to make tutoring more engaging and affordable for Gen Z. Since then, the company has raised millions in funding, reached No. 2 in the App Store’s Education category, and grown to more than 2.5 million followers and 2 billion views across TikTok and Instagram. The company’s growth has been driven by a strategic social media approach, posting viral and helpful life hacks that built trust with Gen Z audiences and turned attention into app downloads.

Shaykho and his co-founders have been named to the Forbes 30 Under 30 Education and Youngest lists, and he has received the Seattle Inno Under 25 Award. He has also been recognized on the Business Journal 40 Under 40 and featured on the cover of The Most Influential People magazine. Shaykho is a frequent speaker at conferences, universities, and podcasts, where he discusses social media, marketing, brand building, entrepreneurship, and technology.

On his personal social media channels, Shaykho is known for making supersized versions of popular snacks and foods, such as a 10-foot bag of Cheetos and an 8-foot bag of Skittles, and has partnered with brands including Subway, Dairy Queen, and Buffalo Wild Wings. He also runs Amin Tips, a page that shares life tips across shopping, tech, home, and more. Shaykho has built a substantial following by creating content that resonates with wide audiences, especially Gen Z.