070 Shake

Danielle Balbuena, known professionally as 070 Shake, is a New Jersey rapper and singer recognized for her genre-blending approach to hip-hop, R&B, and alternative music. Before launching her music career, Balbuena wrote poetry and began recording in late 2015 with songs such as "Proud" and "Swervin." Her stage name reflects her affiliation with the 070 music collective, referencing New Jersey's 070 ZIP codes. Balbuena gained early attention on SoundCloud, which led to the release of her debut single, "Trust Nobody." Her distinctive sound and lyricism attracted the interest of G.O.O.D. Music, Kanye West's record label, resulting in a contract.

Balbuena's debut extended play, "Glitter," was followed by guest appearances on West's songs "Ghost Town" and "Violent Crimes," both featured on the album "Ye" and reaching the top 40 of the Billboard Hot 100. She also contributed to Pusha T's album "Daytona" and Nas' album "Nasir." These collaborations expanded her presence in the hip-hop and contemporary music scenes.

Her debut album, "Modus Vivendi," showcases a blend of hip-hop, rock, and electronic influences, with tracks like "Guilty Conscience" and "Under the Moon" highlighting her ability to convey complex emotions. The follow-up album, "You Can't Kill Me," also received positive reviews from music critics. Balbuena reached a broader international audience through her guest appearance on Raye's single "Escapism," which achieved significant chart success, including a peak position on the UK Singles Chart and recognition at the Brit Awards.

070 Shake's music often explores themes of mental health, identity, and love, resonating with listeners through introspective and emotionally driven lyrics. Her performances at major music festivals and collaborations with artists across genres have contributed to her reputation as an artist who pushes the boundaries of hip-hop and alternative music. Balbuena's progression from SoundCloud releases in New Jersey to award-winning collaborations underscores her impact on the contemporary music landscape.