Prof. Dr. S. David Young

Professor at INSEAD, S. David Young holds a PhD from the University of Virginia and is both a Certified Public Accountant (USA) and a Chartered Financial Analyst. Throughout the early and mid-1990s, Professor Young devoted most of his efforts to Central and Eastern Europe. His research on economies in transition appeared in a variety of academic and professional journals. He directed INSEAD's public executive program, Strategies for Eastern Europe, taught an MBA elective course on the same topic, and served as an advisor to many private companies and supranational organizations.

Since 1996, Professor Young's interests have focused mainly on value based management and how companies can align their management systems to promote the creation of shareholder value. His major work in this area, EVA and Value Based Management: A Practical Guide to Implementation (McGraw-Hill, 2001), combines the latest thinking on value based management with his own experiences in working with value-driven companies. He has conducted seminars on these subjects in many venues, including Amsterdam, Berlin, Dublin, Lisbon, London, Singapore, and Tokyo. He has also served as an advisor to several European, Asian, and North American companies.

Professor Young's interests also include corporate financial reporting. His work in this area includes Profits You Can Trust: Spotting and Surviving Accounting Landmines (Financial Times Prentice Hall, 2003). This book is targeted at investors, securities analysts, board members and others who need to decipher financial reports, providing them with concrete guidance and advice on detecting misleading accounting practices.

His most recent book, Attracting Investors: A Marketing Approach to Finding Funds for Your Business (John Wiley & Sons, 2004) shows how companies of all sizes can employ a rigorous marketing-based approach to improve their competitiveness in the capital markets.

Current book projects include an examination of how to link corporate strategy to finance-based valuation models, and how companies can create management compensation programs that promote value-creating behavior at the lowest possible cost to shareholders. His recent work on compensation has appeared in the Harvard Business Review and the Journal of Applied Corporate Finance.

Topics

• Value Based Management

• The Strategy-Finance Interface

• Financial Literacy

• Executive Compensation

• Corporate Financial Reporting

• Financial Accounting

• Financial Management and Analysis