Jay Friedman is a partner and COO of Goodway Group.
In 2006, he joined Goodway Group to add a digital media component to the company’s offerings, beyond the existing print and promotional side of the business. It was a staggering success. So much so, in 2010, Goodway served its last print customer to purely focus on programmatic digital media, an area where it was quickly becoming an expert.
Since launching the digital practice, Friedman has helped lead Goodway to 10x growth, now making it the largest independent programmatic media company on the planet.
Friedman works hard to share his expertise with others in the industry. A nationally recognized and accomplished digital media expert, speaker, and writer, he regularly speaks at top industry conferences, writes for leading industry websites such as adexchanger.com and imediaconnection.com, and co-authors Goodway’s digital media how-to books, like 30 Days to Paid Digital Media Expertise, now in its 8th edition.
Before joining Goodway, Friedman led major accounts at Young & Rubicam. And in a prior role, he directed marketing for an eight-location luxury automotive dealership group.
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Please Note: All American Speakers Bureau is a full-service talent booking agency providing information on booking Jay Friedman for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on Jay Friedman speaking fees, availability, speech topics and cost to hire for your next live or virtual event.
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