Event Planning Resources

We aspire to assist meeting and event planners every step of the way. As an event professional, you want to arm yourself with as much knowledge as possible to make your event go smoothly. On this page, you will find event planning resources to assist you with your next corporate event. From choosing the perfect motivational speaker to learning how to use social media to market your event, these articles will help you ensure the success of your event. All American Entertainment is one of the premier celebrity booking agencies and top keynote speakers bureaus in the world. Let our industry experience be your guide.

Event Planning Contracts: 5 Strategies For A Smoother Negotiation

Negotiating contracts for an event can be stressful and time consuming. Read five tips from AAE’s experienced team of contract…

6 Tips For Maximizing Networking At Your In-Person Events

In an industry where attendee engagement is the gold standard of KPIs, it’s crucial to consider whether your events are…

5 Tips For More Sustainable In-Person Events

As you think about the first steps you can take to make your event more sustainable, consider these five recommendations.

University Events: How To Effectively Engage Your College Student Audiences

There’s a lot to take into account as you plan to effectively captivate your college student audience at university events.…

Event Organizers Share Advice For Creating Successful Events

As part of AAE’s 2022 Speaking Industry Benchmark Report, we asked them to share what they’ve learned. Here is the…

All American Entertainment Releases New Speaking Industry Benchmark Report

Identifies Key Trends For Event Professionals in 2022 May 18, 2022 [DURHAM, NC] - All American Entertainment (AAE) is pleased…

Top 5 Hybrid Event Trends In 2022

I recently chatted with Lisabeth Kane, Senior Logistics Manager here at All American Entertainment, about what she and our other…

Digital Marketing for Today’s Event Professional: Keeping Your Content Honest, Fresh, and Relevant

Having the right content and utilizing it in the right context can be a pivotal factor in the success of…

Digital Marketing for Today’s Event Professional: Utilizing Google Ads

Here's how event professionals can utilize Google Ads effectively to support your overall event marketing goals.

5 Questions To Ask Before Planning a Hybrid Event

There are no fixed rules in hybrid event planning, but considering these questions can make a difference in the audience…