event planning

How to Book the Right Speaker for Your Event

Speaker selection shapes whether an event achieves its purpose. Most planners book reactively — choosing from available options rather than…

The speaker selection questions that drive event outcomes

Devon Montgomery Pasha, a chief experience officer, outlined seven evaluation criteria for choosing speakers in a recent Meetings Today article.…

Event Marketing Strategy: Why Speaker Selection Drives Attendance

Sometimes, event marketing strategy can miss the real foundation. Email campaigns, social promotion, early-bird discounts are all solid tactics, but…

Event Attendee Retention Strategies: Why Speakers Drive Lasting Community Loyalty

Event retention is often overlooked in favor of acquisition. Planners invest millions in registration platforms and networking apps, yet research…

Event Planner Best Practices: What Seasoned Professionals Do Differently

After orchestrating over 20,000 events and studying what separates smooth event management from constant scramble, we've noticed something interesting about…

Speaker Customization: Evaluating Depth Before Booking

You booked the speaker six weeks before your event. You told them clearly: "We need this customized for our team,…

Measuring Meeting Outcomes: How Speaker Selection Drives ROI

The ROI question every leader asks (and why attendance metrics can't answer it) Your CFO is looking at the event…

Speaker Spotlight: Top 6 Trending Speakers in June 2026

Booking the perfect speaker often comes down to one thing: timing. We keep track of exciting speaker updates so that…

Corporate Event Trends 2026: 5 Takeaways from PCMA

The PCMA Outlook 2026 Corporate Sector Executive Summary, published in March 2026 in collaboration with MCI, is a 30-page research…

Speaker Spotlight: Top 8 Trending Speakers in May

Booking the perfect speaker often comes down to one thing: timing. We keep track of exciting speaker updates so that…