Logistics Win: Turning a Schedule Shake-Up into Opportunity
Even the most carefully planned events can throw a curveball or two. Schedules shift, moderators get pulled into other commitments,…
2 months ago
Event Planner
Logistics Win: Finding a Creative Route to the Stage
Sometimes the toughest part of an event isn’t the presentation itself; it’s just getting the speaker to the stage. Weather…
3 months ago
Logistics Win: Adjusting to Flight Delays to Keep an Event on Track
Flight delays are never ideal, especially when they impact a speaker’s ability to make it to their scheduled session. But…
5 months ago
A Q&A With ChatGPT On AI For Events
I asked ChatGPT a few questions about AI tools, what event planners should know about them, and predictions for the…
3 years ago
Digital Marketing For Event Pros: Getting Content Right
Having the right content and utilizing it in the right context can be a pivotal factor in the success of…
4 years ago
Digital Marketing For Event Pros: Utilizing Google Ads
Here's how event professionals can utilize Google Ads effectively to support your overall event marketing goals.
4 years ago
Digital Marketing for Today’s Event Professional: Know Your Audience And Their Expectations
In the initial piece of our new four part series “Digital Marketing for Today’s Event Professional,” we are going to…
4 years ago
Building a More Inclusive and Accessible Event Industry
Keely Cat-Wells shares some insight and advice for how event professionals can build a more inclusive industry by hiring speakers…
4 years ago
5 Simple Steps to Solving the Event ROI Challenge
AAE has developed a framework for measuring event ROI that gives event professionals the confidence that comes from knowing, not…
5 years ago
4 Valuable Benefits to Virtual Event Sponsorships
Shifting your event strategy to include digital sponsorships can be an innovative way to differentiate your brand. When you are…
5 years ago