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Cathy Allin

President & CEO, Decision Insight

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 Cathy Allin Biography

Throughout her career leading media, production, and technology enterprises, Cathy has successfully integrated cutting-edge technologies into mainstream businesses. As Decision Insight‘s President and CEO for over 10 years, Cathy has been instrumental in developing their award-winning suite of ShopperIQ® research solutions. Decision Insight pioneered online virtual shopping research with the development of their proprietary SimuShop® platform which elevated Decision Insight from a regional to national and international brand. In 2014, Cathy led the development of DigitalIQ, a dedicated eCommerce testing platform to test clients’ online shopper marketing and digital strategies for the emerging online eTail channel. By measuring shopper behavior in the context of a virtual retail environment (whether brick & mortar or digital), DI tests the impact of shopper marketing programs and predicts how marketing strategies will perform in the store. With Cathy’s leadership, DI has become the premier shopper insights and retail strategy firm and is a trusted partner to manufacturers in all classes of trade.

Prior to joining DI, Cathy was Managing Partner of LYNQS Newmedia, a web design, program application, and hosting firm. Directing the company from 1995 until it was acquired by Harte-Hanks (HHS-NYSE) in June 1999, Cathy led clients in successfully integrating the Internet as an additional communications and marketing channel.

A graduate of Southern Methodist University in Dallas, Cathy serves on the board of directors for Enterprise Bank and the YMCA of Greater Kansas City. She is an active member and advisor to the Association Marketing Association, Council of American Survey Research Organizations (CASRO), ESOMAR, and the Path to Purchase Institute.

Cathy has earned several national and regional awards for entrepreneurial and technological successes, including honors from IBM, Ernst & Young, Ingram’s, and the American Marketing Association. Recent recognition received in 2015 includes the KC Champions of Business Award, Women Who Mean Business Award, and Techweek100 Kansas City.

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FAQs
  • HOW TO BOOK Cathy Allin?

    Our booking agents have successfully helped clients around the world secure talent like Cathy Allin for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Cathy Allin, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Cathy Allin or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Cathy Allin?

    Booking fees for Cathy Allin, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Cathy Allin, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Cathy Allin?

    All American Entertainment has successfully secured celebrity talent like Cathy Allin for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Cathy Allin for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Cathy Allin or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Cathy Allin or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Cathy Allin

President & CEO, Decision Insight

Speaking Fee:
Categories:

Cathy Allin Biography

Throughout her career leading media, production, and technology enterprises, Cathy has successfully integrated cutting-edge technologies into mainstream businesses. As Decision Insight‘s President and CEO for over 10 years, Cathy has been instrumental in developing their award-winning suite of ShopperIQ® research solutions. Decision Insight pioneered online virtual shopping research with the development of their proprietary SimuShop® platform which elevated Decision Insight from a regional to national and international brand. In 2014, Cathy led the development of DigitalIQ, a dedicated eCommerce testing platform to test clients’ online shopper marketing and digital strategies for the emerging online eTail channel. By measuring shopper behavior in the context of a virtual retail environment (whether brick & mortar or digital), DI tests the impact of shopper marketing programs and predicts how marketing strategies will perform in the store. With Cathy’s leadership, DI has become the premier shopper insights and retail strategy firm and is a trusted partner to manufacturers in all classes of trade.

Prior to joining DI, Cathy was Managing Partner of LYNQS Newmedia, a web design, program application, and hosting firm. Directing the company from 1995 until it was acquired by Harte-Hanks (HHS-NYSE) in June 1999, Cathy led clients in successfully integrating the Internet as an additional communications and marketing channel.

A graduate of Southern Methodist University in Dallas, Cathy serves on the board of directors for Enterprise Bank and the YMCA of Greater Kansas City. She is an active member and advisor to the Association Marketing Association, Council of American Survey Research Organizations (CASRO), ESOMAR, and the Path to Purchase Institute.

Cathy has earned several national and regional awards for entrepreneurial and technological successes, including honors from IBM, Ernst & Young, Ingram’s, and the American Marketing Association. Recent recognition received in 2015 includes the KC Champions of Business Award, Women Who Mean Business Award, and Techweek100 Kansas City.

FAQs on booking Cathy Allin

  • How to book Cathy Allin?

    Our booking agents have successfully helped clients around the world secure talent like Cathy Allin for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Cathy Allin, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Cathy Allin or any other celebrity of your choice.
  • How much does it cost to book Cathy Allin?

    Booking fees for Cathy Allin, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Cathy Allin, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Cathy Allin?

    All American Entertainment has successfully secured celebrity talent like Cathy Allin for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Cathy Allin for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Cathy Allin or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Cathy Allin or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Cathy Allin is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Cathy Allin for your event is $5,000 - $10,000. Cathy Allin generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Paul Schoeffler, Olga Korbut, Allison Williams, Nia Vardalos and Alex Salkever. Contact All American Speakers for ratings, reviews, videos and information on scheduling Cathy Allin for an upcoming event.

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Speakers Similar to Cathy Allin

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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