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C. Samuel Craig

Professor of Marketing and International Business, and Director of the Entertainment, Media and Technology Program at New York University's Stern School of Business

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C. Samuel Craig Biography

  1. SAMUEL CRAIG is the Catherine and Peter Kellner Professor, Professor of Marketing and International Business, and Director of the Entertainment, Media and Technology Program at New York University's Stern School of Business. He currently teaches courses in marketing management and a course which focuses on the entertainment and media industries.

Professor Craig co-authored Consumer Behavior: An Information Processing Perspective (Prentice Hall), Global Marketing Strategy (McGraw-Hill) and International Marketing Research, 3rd edition (Wiley). His research has appeared in the Journal of Marketing Research, Journal of Marketing, Journal of Consumer Research, Journal of International Business Studies, Columbia Journal of World Business, International Journal of Research in Marketing, Journal of International Marketing, International Marketing Review and other publications. His research is widely cited and he has been the recipient of nine "best article" awards. Also, he received the American Marketing Association Global Special Interest Group's "Significant Contribution to Global Marketing Knowledge Award" and the Carol and Bruce Mallen Award for "Published Scholarly Contributions to Motion Picture Industry Studies." He is currently on the editorial boards of the Journal of Advertising Research, International Journal of Advertising and the Journal of International Marketing and a past member of the editorial boards of the Journal of Marketing Research and the Journal of Retailing. His research interests focus on the entertainment industry, global marketing strategy and methodological issues in international marketing research. He has taught marketing for executive programs in the United States as well as France, the UK, Thailand, Singapore, Greece, India and Slovenia.

Dr. Craig has held professorial positions at Ohio State University and at Cornell University.

Dr. Craig received his bachelor of arts from Westminster College, his master of science in marketing from the University of Rhode Island and his doctor of philosophy in marketing from Ohio State University.

FAQs
  • HOW TO BOOK C. Samuel Craig?

    Our booking agents have successfully helped clients around the world secure talent like C. Samuel Craig for both live and virtual events for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for C. Samuel Craig, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for C. Samuel Craig or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK C. Samuel Craig?

    Speaking fees for C. Samuel Craig, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that C. Samuel Craig charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire C. Samuel Craig, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR C. Samuel Craig?

    All American Entertainment has successfully secured celebrity talent like C. Samuel Craig for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book C. Samuel Craig for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent C. Samuel Craig or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for C. Samuel Craig or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

Professor of Marketing and International Business, and Director of the Entertainment, Media and Technology Program at New York University's Stern School of Business

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C. Samuel Craig Biography

  1. SAMUEL CRAIG is the Catherine and Peter Kellner Professor, Professor of Marketing and International Business, and Director of the Entertainment, Media and Technology Program at New York University's Stern School of Business. He currently teaches courses in marketing management and a course which focuses on the entertainment and media industries.

Professor Craig co-authored Consumer Behavior: An Information Processing Perspective (Prentice Hall), Global Marketing Strategy (McGraw-Hill) and International Marketing Research, 3rd edition (Wiley). His research has appeared in the Journal of Marketing Research, Journal of Marketing, Journal of Consumer Research, Journal of International Business Studies, Columbia Journal of World Business, International Journal of Research in Marketing, Journal of International Marketing, International Marketing Review and other publications. His research is widely cited and he has been the recipient of nine "best article" awards. Also, he received the American Marketing Association Global Special Interest Group's "Significant Contribution to Global Marketing Knowledge Award" and the Carol and Bruce Mallen Award for "Published Scholarly Contributions to Motion Picture Industry Studies." He is currently on the editorial boards of the Journal of Advertising Research, International Journal of Advertising and the Journal of International Marketing and a past member of the editorial boards of the Journal of Marketing Research and the Journal of Retailing. His research interests focus on the entertainment industry, global marketing strategy and methodological issues in international marketing research. He has taught marketing for executive programs in the United States as well as France, the UK, Thailand, Singapore, Greece, India and Slovenia.

Dr. Craig has held professorial positions at Ohio State University and at Cornell University.

Dr. Craig received his bachelor of arts from Westminster College, his master of science in marketing from the University of Rhode Island and his doctor of philosophy in marketing from Ohio State University.

FAQs on booking C. Samuel Craig

  • How to book C. Samuel Craig?

    Our booking agents have successfully helped clients around the world secure talent like C. Samuel Craig for both live and virtual events for over 20 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers for speaking engagements, personal appearances, product endorsements, or corporate entertainment. Fill out a booking request form for C. Samuel Craig, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for C. Samuel Craig or any other celebrity of your choice.
  • How much does it cost to book C. Samuel Craig?

    Speaking fees for C. Samuel Craig, or any other keynote speakers and celebrities, are determined based on a number of factors and may change without notice. The amount that C. Samuel Craig charges to speak often varies according to the circumstances, including their schedule, market conditions, length of presentation, and the location of the event. The speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire C. Samuel Craig, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for C. Samuel Craig?

    All American Entertainment has successfully secured celebrity talent like C. Samuel Craig for clients worldwide for more than 20 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book C. Samuel Craig for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent C. Samuel Craig or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for C. Samuel Craig or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

C. Samuel Craig is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book C. Samuel Craig for your event is available upon request. C. Samuel Craig generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Nik Bhatia, Jerome De Henau, Patrick Luce, Scott J. Van Pelt and Olaf Groth. Contact All American Speakers for ratings, reviews, videos and information on scheduling C. Samuel Craig for an upcoming live or virtual event.

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Speakers Similar to C. Samuel Craig

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.

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