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Geoffrey Colon

Head of Microsoft Advertising Brand Studio at Microsoft

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 Geoffrey Colon Biography

Geoffrey Colon is the voice at the intersection of marketing, tech, and popular culture. Thinking is his commodity. DJ, data punk, podcaster and author, Geoffrey is a Communications Designer at Microsoft in Redmond, WA for Microsoft search advertising (Bing).

Colon has written for or been quoted in various publications and media outlets including Fast Company, The Huffington Post, The Guardian, Wall Street Journal, Billboard Magazine, Advertising Age, Digiday, Branding Strategy Insider, Entrepreneur and The Los Angeles Times. He has also appeared on Cheddar TV, NASDAQ Live, WABC-AM New York, BOOKSTR Talks and Marketplace on NPR. He is an avid speaker on the global marketing conference circuit. Disruptive Marketing is his first book.

Geoffrey is producer/host of the video series "The Disruptive Marketer" and podcast "Disruptive FM." He blogs regularly on Branding Strategy Insider. He also contributes original thought leadership to LinkedIn, Medium and the Bing Ads blog.

Prior to joining Microsoft in 2013, Geoffrey was vice president of digital strategy at Ogilvy & Mather in New York City.

Colon has spent 20 years in various marketing capacities working for and with several of the most influential brands including Red Bull, Spotify, Netflix, American Express, The Economist, Coca-Cola, IBM, WWE and Food Network. He spent a few years in the New York City tech startup world and several years in the music industry as DJ Geoffe where he released over a dozen commercially available house music compilations. He has also worked with several high profile musical artists including Britney Spears, Christina Aguilera, The White Stripes and Moby.

He is a 1994 graduate of Lehigh University with a Bachelor of Arts degree in Journalism and Mass Communications.

Geoffrey resides in Kirkland, WA with his wife and two daughters after spending over two decades in Brooklyn, NY and Maplewood, NJ. He invites his readers to converse in real time with him on Twitter, LinkedIn, Snapchat, Tumblr, Instagram, SoundCloud, YouTube and many more emerging communication platforms.

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Videos
Books
Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal

Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal

Speaking Topics
  • Disruptive Marketing

    Today we know that marketing is as much of a science as it is an art. That we have to use both our left and right brains to be successful. When we are trying to become physically fit in this day and age, we have the advantage of using wearable devices and analytics to help us keep track of our progress. The same is now true in the majority of marketing. We should all realize by now that in the world of offline and online, tiny screens and “read, write, remix” communications that nothing happens by chance. Every GIF, Vine, video or search and social ‘sponsored’ ad that we see is most likely the result of a DESIGNED, DELIBERATE and DISCIPLINED marketing strategy in an organic feeling world. Modern communication forces Fortune 500 companies, C-Suite execs, entrepreneurs, small businesses and startups with little to no resources to adopt the technology, the platforms and behavior of its customers in order to feel like a partner, an ally, a friend. Customers have the upper hand and will always move faster than businesses who are mired in decisions by committee, lack or resources or where to allocate resources for biggest business impact. In this discussion, Pay-Per-Click specialist and social data expert Geoff Colon of Microsoft will present how to best approach your content marketing strategy: How do you find your core group of early adopters who will be your most loyal customers? How do you use analytics as a core part of your planning and results measurement strategy? While content may be king, distribution is queen and guess what piece yields more power on the chess board? When and where do you invest in search engine marketing and paid social ads to help with conversion rate optimization? Real decisions are not made solely from the logical areas of your mind but the emotional areas rooted in biology and evolution. How are you using “sight, sound and motion” to connect with customers so they can ingest content in an emotionally resonant form that is most friendly to their learning/adoption style? How to make your organization more disruptive while being more disciplined in your marketing approach whether you are a growth hacker or a CMO.

  • A World of Digital Nomads

    Understand why owning everything on your digital properties and websites isn’t customer-centric or a best practice anymore. Hack the rules to come up with innovative and creative marketing that drives more results. Understand why branded content is an oxymoron and why it’s best to design your content like customers for better immersion. Think about how people live and behave in the world and use it as the starting point of all modern marketing strategy--a total inversion from how marketing has been taught and executed for the last 50 years.

  • Future Shock: Marketing In An Era of Information Overload

    Why ATTENTION and RELEVANCE are every company's Key Performance Indicators in the 21st Century and why tracking of engagement, ROI and other vanity metrics is meaningless.

News
FAQs
  • HOW TO BOOK Geoffrey Colon?

    Our booking agents have successfully helped clients around the world secure talent like Geoffrey Colon for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Geoffrey Colon, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Geoffrey Colon or any other celebrity of your choice.
  • HOW MUCH DOES IT COST TO BOOK Geoffrey Colon?

    Booking fees for Geoffrey Colon, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Geoffrey Colon, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • WHO IS THE AGENT FOR Geoffrey Colon?

    All American Entertainment has successfully secured celebrity talent like Geoffrey Colon for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Geoffrey Colon for your next private or corporate function.
  • WHAT IS A FULL-SERVICE TALENT BOOKING AGENCY?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Geoffrey Colon or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Geoffrey Colon or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.
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This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

Geoffrey Colon

Head of Microsoft Advertising Brand Studio at Microsoft

Travels From:
Seattle, WA, USA
Speaking Fee:

Geoffrey Colon Biography

Geoffrey Colon is the voice at the intersection of marketing, tech, and popular culture. Thinking is his commodity. DJ, data punk, podcaster and author, Geoffrey is a Communications Designer at Microsoft in Redmond, WA for Microsoft search advertising (Bing).

Colon has written for or been quoted in various publications and media outlets including Fast Company, The Huffington Post, The Guardian, Wall Street Journal, Billboard Magazine, Advertising Age, Digiday, Branding Strategy Insider, Entrepreneur and The Los Angeles Times. He has also appeared on Cheddar TV, NASDAQ Live, WABC-AM New York, BOOKSTR Talks and Marketplace on NPR. He is an avid speaker on the global marketing conference circuit. Disruptive Marketing is his first book.

Geoffrey is producer/host of the video series "The Disruptive Marketer" and podcast "Disruptive FM." He blogs regularly on Branding Strategy Insider. He also contributes original thought leadership to LinkedIn, Medium and the Bing Ads blog.

Prior to joining Microsoft in 2013, Geoffrey was vice president of digital strategy at Ogilvy & Mather in New York City.

Colon has spent 20 years in various marketing capacities working for and with several of the most influential brands including Red Bull, Spotify, Netflix, American Express, The Economist, Coca-Cola, IBM, WWE and Food Network. He spent a few years in the New York City tech startup world and several years in the music industry as DJ Geoffe where he released over a dozen commercially available house music compilations. He has also worked with several high profile musical artists including Britney Spears, Christina Aguilera, The White Stripes and Moby.

He is a 1994 graduate of Lehigh University with a Bachelor of Arts degree in Journalism and Mass Communications.

Geoffrey resides in Kirkland, WA with his wife and two daughters after spending over two decades in Brooklyn, NY and Maplewood, NJ. He invites his readers to converse in real time with him on Twitter, LinkedIn, Snapchat, Tumblr, Instagram, SoundCloud, YouTube and many more emerging communication platforms.

Geoffrey Colon Videos

  • #AdHacks Episode 1: The Five Factors of Data Driven Content Marketing
  • The Disruptive Marketer: Uber the Ad Network?
  • The Disruptive Marketer: Authenticity

Geoffrey Colon Books

Speaker Lists Featuring Geoffrey Colon

Geoffrey Colon Speaking Topics

  • Disruptive Marketing

    Today we know that marketing is as much of a science as it is an art. That we have to use both our left and right brains to be successful. When we are trying to become physically fit in this day and age, we have the advantage of using wearable devices and analytics to help us keep track of our progress. The same is now true in the majority of marketing. We should all realize by now that in the world of offline and online, tiny screens and “read, write, remix” communications that nothing happens by chance. Every GIF, Vine, video or search and social ‘sponsored’ ad that we see is most likely the result of a DESIGNED, DELIBERATE and DISCIPLINED marketing strategy in an organic feeling world. Modern communication forces Fortune 500 companies, C-Suite execs, entrepreneurs, small businesses and startups with little to no resources to adopt the technology, the platforms and behavior of its customers in order to feel like a partner, an ally, a friend. Customers have the upper hand and will always move faster than businesses who are mired in decisions by committee, lack or resources or where to allocate resources for biggest business impact. In this discussion, Pay-Per-Click specialist and social data expert Geoff Colon of Microsoft will present how to best approach your content marketing strategy: How do you find your core group of early adopters who will be your most loyal customers? How do you use analytics as a core part of your planning and results measurement strategy? While content may be king, distribution is queen and guess what piece yields more power on the chess board? When and where do you invest in search engine marketing and paid social ads to help with conversion rate optimization? Real decisions are not made solely from the logical areas of your mind but the emotional areas rooted in biology and evolution. How are you using “sight, sound and motion” to connect with customers so they can ingest content in an emotionally resonant form that is most friendly to their learning/adoption style? How to make your organization more disruptive while being more disciplined in your marketing approach whether you are a growth hacker or a CMO.

  • A World of Digital Nomads

    Understand why owning everything on your digital properties and websites isn’t customer-centric or a best practice anymore. Hack the rules to come up with innovative and creative marketing that drives more results. Understand why branded content is an oxymoron and why it’s best to design your content like customers for better immersion. Think about how people live and behave in the world and use it as the starting point of all modern marketing strategy--a total inversion from how marketing has been taught and executed for the last 50 years.

  • Future Shock: Marketing In An Era of Information Overload

    Why ATTENTION and RELEVANCE are every company's Key Performance Indicators in the 21st Century and why tracking of engagement, ROI and other vanity metrics is meaningless.

FAQs on booking Geoffrey Colon

  • How to book Geoffrey Colon?

    Our booking agents have successfully helped clients around the world secure talent like Geoffrey Colon for speaking engagements, personal appearances, product endorsements, or corporate entertainment for over 15 years. The team at All American Entertainment represents and listens to the needs of organizations and corporations seeking to hire keynote speakers, celebrities or entertainers. Fill out a booking request form for Geoffrey Colon, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get pricing information and check availability for Geoffrey Colon or any other celebrity of your choice.
  • How much does it cost to book Geoffrey Colon?

    Booking fees for Geoffrey Colon, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. Pricing often varies according to the circumstances, including the talent's schedule, market conditions, length of presentation, and the location of the event. Speaker fees listed on this website are intended to serve as a guideline only. In some cases, the actual quote may be above or below the stated range. For the most current fee to hire Geoffrey Colon, please fill out the booking request form or call our office at 1.800.698.2536 to speak with an experienced booking agent.
  • Who is the agent for Geoffrey Colon?

    All American Entertainment has successfully secured celebrity talent like Geoffrey Colon for clients worldwide for more than 15 years. As a full-service talent booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Fill out the booking request form or call our office at 1.800.698.2536, and one of our agents will assist you to book Geoffrey Colon for your next private or corporate function.
  • What is a full-service talent booking agency?

    All American Speakers is a "buyers agent" and exclusively represents talent buyers, meeting planners and event professionals, who are looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, public relations campaigns, commercials, or endorsements. We do not exclusively represent Geoffrey Colon or claim ourselves as the exclusive booking agency, business manager, publicist, speakers bureau or management for Geoffrey Colon or any other speaker or celebrity on this website. For more information on how we work and what makes us unique, please read the AAE Advantage.

Geoffrey Colon is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Geoffrey Colon for your event is $20,000 - $30,000. Geoffrey Colon generally travels from Seattle, WA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are David Beebe, Randi Zuckerberg, Sergio Zyman, Jeffrey Hayzlett and Scott Shellstrom. Contact All American Speakers for ratings, reviews, videos and information on scheduling Geoffrey Colon for an upcoming event.

Geoffrey Colon Speaker Videos

  • #AdHacks Episode 1: The Five Factors of Data Driven Content Marketing
    The Disruptive Marketer: Uber the Ad Network?
  • The Disruptive Marketer: Authenticity
    Geoffrey Colon from Microsoft presents "Disruptive Marketing"

Geoffrey Colon Speaking Topics

  • Disruptive Marketing

    Today we know that marketing is as much of a science as it is an art. That we have to use both our left and right brains to be successful. When we are trying to become physically fit in this day and age, we have the advantage of using wearable devices and analytics to help us keep track of our progress. The same is now true in the majority of marketing. We should all realize by now that in the world of offline and online, tiny screens and “read, write, remix” communications that nothing happens by chance. Every GIF, Vine, video or search and social ‘sponsored’ ad that we see is most likely the result of a DESIGNED, DELIBERATE and DISCIPLINED marketing strategy in an organic feeling world. Modern communication forces Fortune 500 companies, C-Suite execs, entrepreneurs, small businesses and startups with little to no resources to adopt the technology, the platforms and behavior of its customers in order to feel like a partner, an ally, a friend. Customers have the upper hand and will always move faster than businesses who are mired in decisions by committee, lack or resources or where to allocate resources for biggest business impact. In this discussion, Pay-Per-Click specialist and social data expert Geoff Colon of Microsoft will present how to best approach your content marketing strategy: How do you find your core group of early adopters who will be your most loyal customers? How do you use analytics as a core part of your planning and results measurement strategy? While content may be king, distribution is queen and guess what piece yields more power on the chess board? When and where do you invest in search engine marketing and paid social ads to help with conversion rate optimization? Real decisions are not made solely from the logical areas of your mind but the emotional areas rooted in biology and evolution. How are you using “sight, sound and motion” to connect with customers so they can ingest content in an emotionally resonant form that is most friendly to their learning/adoption style? How to make your organization more disruptive while being more disciplined in your marketing approach whether you are a growth hacker or a CMO.

  • A World of Digital Nomads

    Understand why owning everything on your digital properties and websites isn’t customer-centric or a best practice anymore. Hack the rules to come up with innovative and creative marketing that drives more results. Understand why branded content is an oxymoron and why it’s best to design your content like customers for better immersion. Think about how people live and behave in the world and use it as the starting point of all modern marketing strategy--a total inversion from how marketing has been taught and executed for the last 50 years.

  • Future Shock: Marketing In An Era of Information Overload

    Why ATTENTION and RELEVANCE are every company's Key Performance Indicators in the 21st Century and why tracking of engagement, ROI and other vanity metrics is meaningless.

Geoffrey Colon News

Tell us about your event!

During normal business hours, we respond to most inquiries within 4 hours.

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Speakers Similar to Geoffrey Colon

This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.

All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.

If you are the talent, and wish to request removal from this catalog or report an issue with your profile, please click here.

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