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Susanne McAvoy

Executive Vice President, Marketing, Creative & Communications at Hallmark Channel & Hallmark Movie Channel

Executive Vice President, Marketing, Creative & Communications at Hallmark Channel & Hallmark Movie Channel

Travels From Travels From:
New York, NY, USA
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Susanne McAvoy Biography

Susanne McAvoy is the executive vice president of marketing, creative, and communications for Crown Media Family Networks, home of Hallmark Channel and Hallmark Movies & Mysteries, which is owned and operated by Hallmark Cards, Inc. Based in New York, McAvoy reports to Bill Abbott, president and chief executive officer. In this role, McAvoy leads the company’s cross-departmental marketing, programming, and communications initiatives and directs the social media marketing strategies for Hallmark Channel and Hallmark Movies & Mysteries. McAvoy oversees all facets of marketing and branding for both networks - managing the teams responsible for developing the multi-platform campaigns for consumers, affiliates and advertisers. Responsible for all aspects of the brand promise and integrity for both networks, her oversight also includes the creative services department, which includes print, on-air and web design. She was also responsible for spearheading the rebrand of Hallmark Channel in 2012 to include a new look and tagline, “The Heart of TV”, as well as the 2014 brand transition of Hallmark Movie Channel to become Hallmark Movies & Mysteries. In addition, she serves as the key liaison with Hallmark Cards in developing synergistic opportunities with its other brand extensions and the nearly 4,000 Hallmark Gold Crown® retail stores.

McAvoy was honored by Multichannel News as a 2015 “Woman to Watch” and has been named as one of Cablefax’s “Most Powerful Women in Cable” for four consecutive years (2012-2015). In addition, she was designated to Multichannel News’ “40 Under 40” list in 2011. She has won numerous awards, including multiple CTAM Mark Awards, the Ad Council Silver Bell Award, a Cable Advertising Bureau Award, and two ACC (Association of Cable Communicators) Beacon Awards.

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FAQs on booking Susanne McAvoy

  • How do I book Susanne McAvoy to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Susanne McAvoy for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Susanne McAvoy, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Susanne McAvoy or any other speaker of your choice.
  • What are the speaker fees for Susanne McAvoy

    Speaking fees for Susanne McAvoy, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Susanne McAvoy are for live events and for virtual events. For the most current speaking fee to hire Susanne McAvoy, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Susanne McAvoy speak about?

    Susanne McAvoy is a keynote speaker and industry expert whose speaking topics include Business, Communication, Consulting, Sales, Marketing and Branding.
  • Where does Susanne McAvoy travel from?

    Susanne McAvoy generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Susanne McAvoy’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Susanne McAvoy for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Susanne McAvoy for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Susanne McAvoy or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Susanne McAvoy is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Susanne McAvoy for your event is available upon request. Susanne McAvoy generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Deirdre Findlay, Sara Smoler, Christina Miller, Arielle Gross and Helen Pak. Contact All American Speakers for ratings, reviews, videos and information on scheduling Susanne McAvoy for an upcoming live or virtual event.

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