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Jagmohan Raju

Professor of Marketing; Vice Dean, Wharton Executive Education; Executive Director, Wharton Co-Sponsorship of Indian School of Business

Professor of Marketing; Vice Dean, Wharton Executive Education; Executive Director, Wharton Co-Sponsorship of Indian School of Business

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Jagmohan Raju Biography

Professor Jagmohan S. Raju is the Joseph J. Aresty Professor and Director of the Wharton-Indian School of Business Program. He serves as the Vice Dean of the Wharton Executive Education program. Professor Raju is internationally known for his research on pricing strategies, coupon programs, managing private labels and sales force compensation. He consults extensively with companies around the world including Wyeth Pharmaceuticals, Medtronic, Warner Home Video, and Johnson and Johnson on designing pricing strategies and developing launch plans for new products.

In a recent research project, Professor Raju and his coauthors examine the benefits and consequences of category management for retailers pointing out what categories are most suitable for this practice.

A prolific scholar, Professor Raju's research has been published in top-tier academic journals including Management Science, the Journal of Retailing, and Marketing Science. He also serves as the Marketing Editor of Management Science and is the President of the INFORMS Society for Marketing Science, a professional organization whose members include marketing academics and business executives who apply quantitative methods to solve marketing problems. He has received numerous teaching and research awards.

Professor Raju's teaching interests include Introduction to Marketing courses at the graduate and undergraduate level, the pricing elective at Wharton as well as teaching and directing Competitive Marketing Strategy, Essentials of Marketing and Pricing Strategies for Wharton's Executive MBA program.

Professor Raju received his PhD, MA and MS degrees from Stanford University, his MBA from the Indian Institute of Management, and his BTech from the Indian Institute of Technology, Delhi.

Jagmohan Raju Videos

  • Welcome Speech by Shri Jagmohan Singh Raju - YouTube
  • When is information traditionally most valued by marketers? - YouTube
  • Multinational Corporations and Rural India - YouTube

Jagmohan Raju Books

  • Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability
    Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability

FAQs on booking Jagmohan Raju

  • How do I book Jagmohan Raju to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Jagmohan Raju for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Jagmohan Raju, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Jagmohan Raju or any other speaker of your choice.
  • What are the speaker fees for Jagmohan Raju

    Speaking fees for Jagmohan Raju, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Jagmohan Raju are for live events and for virtual events. For the most current speaking fee to hire Jagmohan Raju, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Jagmohan Raju speak about?

    Jagmohan Raju is a keynote speaker and industry expert whose speaking topics include Business, Sales, Sales, Marketing and Branding.
  • Where does Jagmohan Raju travel from?

    Jagmohan Raju generally travels from an undisclosed location, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Jagmohan Raju’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Jagmohan Raju for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Jagmohan Raju for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Jagmohan Raju or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Jagmohan Raju is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Jagmohan Raju for your event is available upon request. Jagmohan Raju generally travels from and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Brandon Steiner, Michael Bergdahl, John Morabito, Albert Chan and Nimisha Jain. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jagmohan Raju for an upcoming live or virtual event.

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