Stefania Pomponi

Stefania Pomponi is the Founder of Clever Girls Collective, Inc., an award-winning, multimillion-dollar social media advertising agency in the SF Bay Area.

Clever Girls connects large brands such as Disney, Proctor & Gamble, Unilever, Ford, GAP, and Office Depot with their network of 6,500 women who are influential in social media.

Stefania co-founded Clever Girls in 2009 because she is passionate about the ways in which content creation via compelling storytelling can achieve business goals.

From bootstrapped Silicon Valley start-up to award-winning social media agency, Stefania has been responsible for leading sales/business development, inking key partnerships, and leading corporate communications and PR efforts. She is a sought-after, dynamic speaker on the subject of social media and, as Chief Evangelist, is the public face of the company.

For the last decade, Stefania has been shaping the influencer marketing industry as a blog editor and producer working for Fortune 100 media companies hiring quite literally thousands of bloggers and championing their rights to be paid for their influential work. She is also a pioneer in the world of social media marketing and scalable content marketing, best exemplified by the viral #Batkid phenomenon spearheaded by Clever Girls. She is an ally to content creators and believes that authenticity rules, “users” are actually human beings, and great stories deserve great storytelling.