Cathy Coughlin oversees brand strategy, advertising, corporate communications, events and sponsorships worldwide. She leads the effort to build and strengthen AT&T's brand and reputation for service around the globe. She reports directly to Randall Stephenson, AT&T's chairman, chief executive officer and president.
Coughlin began her communications career in 1979 when she joined Southwestern Bell Telephone Company in her hometown of St. Louis. Since then, she has amassed a wide range of experience in all facets of the business, including a strong background in operations. During her 32-year career, she has held officer roles in sales, marketing, operations and advertising for AT&T.
Prior to her current role, Coughlin was president and chief executive officer of AT&T Midwest, where she led the company's wireline network sales and customer service operations in Illinois, Indiana, Ohio, Michigan and Wisconsin.
Throughout her career, Coughlin has been committed to serving the community. She serves on the board of directors of several organizations including Northwestern University and the Girl Scouts of the USA. She also serves on the board of trustees of the American Film Institute.
Coughlin holds a Bachelor of Arts degree in economics from Northwestern University and a Master of Science in Finance degree from St. Louis University.
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