Britt Dougherty Speaker Agent

Britt Dougherty

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Britt Dougherty

 Britt Dougherty Biography

Britt Dougherty is taking beer marketing out of the male-dominated dark ages. She leads "Project Luna" at MillerCoors, which aims to remove sexism from the brewer's advertising. That means no more frat-boy jokes and no more barely clothed women pitching beer brands at bars. She articulated her views in March at a MillerCoors distributors meeting where she sought to debunk myths like "if we market to women, then we alienate men." Gender roles are flattening out and "men and women want similar things from brands," she said, according to a transcript. "We've been presenting an old-fashioned version of masculinity," she elaborated in an interview. The new version looks like Coors Light's new "Climb On" campaign, which spotlights men and women in equal measure on equal footing.

All American Speakers is a speakers bureau and booking agency providing information on booking Britt Dougherty for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on Britt Dougherty speaking fees, availability, speech topics and cost to hire for your next event.

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Please Note: All American Speakers Bureau acts only as an entertainment broker/producer for corporate functions, private engagements and special events. All American Speakers Bureau does not claim or represent itself as the exclusive agent or management of Britt Dougherty or any artist on this website. Speaker fees are determined based on a number of factors and may change without notice. Fees often vary based on a number of factors including: speakers schedule, supply and demand, length of presentation, location of event and other factors. Fee Ranges listed on this website are intended to serve only as a guideline. In some cases, the actual price quote may be above or below the stated range.

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