Brian Camastral, regional president, Latin America for Mars, Inc., is a superb consequence thinker-a skill that he uses adeptly in managing high-performance change. Imagine, he asked his change-shy team members, if we could create a situation in which each of the decentralized geographical units could work together as an area-wide team, continue to operate independently, and yet improve individual unit results? Camastral got his team's attention. He then made the business case for aligning each unit's strategy with Mars' global strategy. Camastral took his top team through an alignment session, which barreled home the point that with each unit working off the same strategic plan, parts would be more interchangeable, allowing for cross-border mutual assistance. Executives on his team realized that they would remain accountable and be rewarded for their unit's results, not the region's, but their unit's results would improve, given a freer flow of talent. "The attitude began to shift," says Camastral, "until everyone wanted to be on the winning team, and they were all determined to make it work, individually and collectively."
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Please Note: All American Speakers Bureau is a full-service talent booking agency providing information on booking Brian Camastral for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on Brian Camastral speaking fees, availability, speech topics and cost to hire for your next live or virtual event.
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