Brad Haugen

Brad started his career at BBH, where he helped bring in more than $80 million in billings with brands ranging from Unilever and Diageo to Miller Lite and Ally Bank. Brad was also the founding Chairman of Pencils of Promise, a nonprofit that has built more than 500 schools around the world with the ultimate goal to solve the global education crisis. While working with Pencils of Promise founder Adam Braun, Haugen caught the eye of acclaimed talent manager Scooter Braun.

As the second full-time employee of Scooter Braun Projects, Brad began running marketing for one of SB’s new clients Justin Bieber, who had just released his first single. As SB Project’s founding CMO, Brad helped build the business from nothing, leading the marketing efforts for all of Justin Bieber’s projects including music, merch, touring, his concert documentary Never Say Never and his best-selling fragrances. Brad also ran marketing for other marquee clients, including Ariana Grande, Tori Kelly, PSY, Martin Garrix and Carly Rae Jepsen.

In early 2015, Brad joined ATTN: Co-Founders Matthew Segal and Jarrett Moreno as a founding partner to help build the media company which now reaches nearly 1BN people monthly with socially conscious, entertaining content designed to make the world a better place. Brad built the brand partnerships and revenue operation at ATTN:, growing it from zero to more than $25M in four years, brokering partnerships with some of the world’s biggest brands such as Spotify, Netflix, HBO, Microsoft, GE, Adobe, T-Mobile and REI, to name a few.