He is well known throughout the industry for his devotion to associate and client working relationships. Bill is a best selling author of a groundbreaking on-line book that applies practical methods to address the pressing corporate issues that face every CRM implementation.
Bill advises top executives on how to develop positive cultural acceptance of a new technology, business strategy or how to turn around an unsuccessful technology implementation. His extensive experience enables companies to deal effectively with organizational change.
Bill is a member of the Editorial Board of CRM Today, and he is also one of the “Experts on Call” for destinationcrm.com a leading e-news source for CRM.
He has written numerous articles on CRM and ERP implementation and is quoted extensively in top business publications including Fortune, BusinessWeek, CNN Interactive, Fast Company Magazine, Smart Money, and The Wall Street Journal, as well as trade journals such as CRM Magazine, SalesLobby.com, Selling Power, ComputerWorld, SELLING, Software Business, Workforce Magazine, Customer Contact, Enterprise Systems, Trend Spotter-destinationcrm, Business 2.0, and B2B Magazine.
Bill also speaks regularly at industry trade shows including DCI’s new CRM Leadership Summit, DCI’s CRM Conference & Expo, Inc., Office Furniture Dealers Association Conference, Inc. Magazines CRM Conference, CMP Media’s CRM Demo & Conference, Customer Contact World - Mexico City (Keynote Speaker), CRM Conference – Spain and CRM Conference Montreal (Keynote Speaker), among others.
With a Masters degree and a PhD in Organizational Psychology, he knows how to effect successful change strategies throughout the enterprise. Bill has helped numerous companies prepare for the impact CRM and ERP has on its employees and customers by creating a corporate culture capable of effectively handling change. He has worked with companies around the globe to equip people with skills to implement CRM effectively.
At 24 years old, Bill joined the Peace Corps and served in Uganda, East Africa as the Headmaster of a junior college. He obtained funding from the World Bank to expand the school and its curriculum. When he returned from Uganda he was offered a key position in Washington as the Director of Volunteer Placement worldwide for the Peace Corps. He has also held other key leadership positions at the State Department, Bechtel Engineering and Exxon. He consulted to and was a part of the original 99 people that formed Saturn. Bill has also lived in Spain and France.
Bill received his PhD at Ohio State University with honors in 1975 and his undergraduate degree at the University of Wisconsin in 1970. He currently resides in Austin, TX
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