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Biography of Peggy Yu

Speaking Category :
International Business
 
In Brief Bio :
Peggy Yu is founder and co-president of http://www.dangdang.com/external link, the largest online store of books, movie and music of Chinese language.
 
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Detailed Biography of Peggy Yu


Peggy's tenure with the book business started when she joined the Science and Culture's publishing group in 1997.

She steered the transition of the company from a trade publisher to a professional publisher. She was responsible for establishing strategic relationship with international book industry companies such as John Wiley and McGraw-Hill.

She has also been very active in promoting international intellectual property rights in China. Prior to that, Peggy worked in the area of mergers and acquisitions advisory services in New York and held various positions for industrial corporations in the U.S. including UPS, Babcock & Wilcox and Garick Corporation.

The Web site http://www.dangdang.com/external link was launched in November 1999, and offers over 200,000 Chinese language titles. With loyal customer following and fast growth, the company has been profiled as one of the most successful e-commerce sites in China.

Peggy Yu was born in Sichuan, China. She also holds MBA in finance from New York University and bachelor degree of English literature from a Chinese college. She is married with one son and loves to spend time with her son, reading magazines and trading stocks on the Internet.

 
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