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Cheryl M. Cran Bio |
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Detailed Biography of Cheryl M. Cran
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Cheryl is the President of Synthesis at Work Inc. and an internationally renowned keynote speaker. She provides practical tools and creative strategies for individuals to take their current level of success and boldly grow it to the next level. The companies that Cheryl works with are top performing organizations with a strong focus on becoming a workplace of choice. The leaders of these organizations recognize the value of investing in the growth of their employees for overall company success. Cheryl is a bold growth seeker herself and continually challenges herself to grow, learn and expand as much as she challenges others to do the same.
Corporate Background: Throughout her entire corporate career Cheryl’s progress as a young and successful leader was based on her boldness and ability to take positive action. Her first leadership role was in her early 20’s in the banking industry. She was highly successful due to her action oriented and results focused style. However her style was also forceful and controlling because that was what was modeled by others and she thought that’s how a boss behaved, until one day her manager gave her the gift of honest feedback.
He coached her and provided tools to change her ways or risk career advancement. The very areas for improvement in her early management days were the areas that turned quickly into being a highly successful leader and communicator who “walks her talk.”
The 15 successful years she spent in the corporate sector included the calm handling of a series of violent bank robberies which resulted in an immediate promotion to the 2nd highest robbery-prone bank. Cheryl tells this story to her audiences along with: “Be careful what you are good at.” Cheryl led that branch to increase its overall performance and helped it achieve ‘one of the top three’ branch status.
She was quickly promoted to management in lending and became the 1st female mortgage development area manager. Under her leadership, the mortgage portfolio doubled within 1 year. Subsequently she was head-hunted by a mortgage insurance corporation to lead their insurance division for developers. Within 2 years, Cheryl increased market penetration to equal that of the largest single competitor in the industry. From there Cheryl headed up a brand new mortgage program and grew the portfolio to ten million in ten months.
Cheryl grew up in an entrepreneurial family and wanted to turn her success for earning companies great profits into a consulting practice. With determination, an affinity for risk and massive energy for positive change, Cheryl became the entrepreneur that she is today, selling her first business at a 6 figure profit.
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Fees to hire a speaker or celebrity are determined based on a number of factors and may change without notice. Booking fees often vary based on a number of factors including: speakers schedule, supply and demand, length of presentation, location of event and other factors. Fee Ranges listed on this website are intended to serve only as a guideline. In some cases, the actual price quote may be above or below the stated range.
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All American Speakers is a "buyers agent" and exclusively represents talent buyers looking to secure celebrities and speakers for personal appearances, speaking engagements, corporate entertainment, private events, public relations campaigns, promotions or commercials. We represent companies, non-profits, agencies and public relations firms seeking to hire top celebrity talent for appearances, branding campaigns, marketing, awareness campaigns, advertising, licensing, voice-overs and product endorsements. We help find the top celebrity talent, negotiate the engagement and handle the entire booking process from beginning to end.
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