Printable Biography of Jill Griffin

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Jill Griffin is an internationally published author, business consultant and dynamic public speaker. She serves on the Board of Directors for Luby's Restaurants, a publicly held corporation with 200+ locations across the Southwest. In her early career, Jill served as senior brand manager for RJR/Nabisco's largest brand and distinguished herself as one of the youngest brand managers in the corporation's history. From RJR/Nabisco, Jill joined AmeriSuites Hotels where, as national director of sales and marketing, she was responsible for launching and expanding the new chain nationwide.

In 1988, Jill founded the Griffin Group in Austin, Texas specializing in customer loyalty research, customer relationship program development and management training. Her clients range from Fortune 100 corporations to fast growth start-ups. Clients include Dell Computer,Deloitte & Touche, Sprint, Days Inn, Advanced Micro Devices, Raytheon Aircraft, Marriott, Ford and the U.S. Navy.

Jill is routinely among the highest rated speakers at national and international conferences. [Check out Jill's very first speech .] She addresses business and professional audiences on such topics as customer loyalty, customer service, branding, market trends and performance measurement.

Jill is the author of two groundbreaking customer loyalty books. She is the author of the business best seller, Customer Loyalty: How to Earn It, How to Keep It now available in second edition by Jossey Bass/John Wiley. The book is included on Harvard Business School's "Working Knowledge" list of recommended books. The U.S. Postal Service chose Customer Loyalty to distribute to 24,000 businesses nationwide. (Jill celebrated with a margarita on that news!)

She is co-author of Customer Winback: How to Recapture Lost Customers and Keep Them Loyal deemed one of the 30 Best Business Books of 2002 by Soundview Executive Book Summaries.

Jill has served on the marketing faculty at the University of Texas McCombs School of Business. Her two books are the adopted texts for the MBA and undergraduate courses on customer relationship management offered at UT.

She is recognized as a 2003 Distinguished Alumna of the University of South Carolina Moore School of Business from which she holds MBA and undergraduate degrees in Marketing.